Goafest 2024: ABP bags 'Publisher of the Year' accolade
The Hindu is the only other publication to win Gold.
Team ABP
ABP bagged the 'Publisher of the Year' accolade on day one of the Abbys, announced at Goafest 2024.
The media house won a Gold, two Silver and two Bronze Abbys.
The Gold win was for Cadbury Dairy Milk's 'Cadbury Gaane Mishti Folk Fusion' in the 'Best use of Native or Branded Content for client brand-marketing by a publisher' category.
The Hindu was the other Gold winner. The win came for Cadbury's 'Iniya Kondattam (Sweet Celebration)' in the 'Best Client-Brand Activation or Display Advertising Innovation by a Publisher' category.
Other winners on the evening included Jagran Prakashan, Bennett Coleman & Co, HT Media, and Rediffusion Brand Solutions.
Organisation Grand Prix Gold Silver Bronze Merit Total Metals Total Points ABP - 1 2 2 - 5 28 The Hindu Group - 1 1 - 3 5 17 Jagran Prakashan - - - 2 2 4 10 Bennett Coleman & Co - - 3 - - 3 18 HT Media - - - 1 - 1 4 Rediffusion Brand Solutions - - - 1 1 2 5 Grand Total - 2 6 6 6 20 82Category Sub Category Title Brand Winner Metal PUBLISHER 23a: PUBLISHER ABBY - Best marketing of a printed newspaper / edition The Festival Experience Dainik Jagran Jagran Prakashan Bronze PUBLISHER 23c: PUBLISHER ABBY - Best promotion of a CSR / Cause related Marketing initiative in traditional or online space #DontLetWordsKill The Telegraph ABP Silver PUBLISHER 23c: PUBLISHER ABBY - Best promotion of a CSR / Cause related Marketing initiative in traditional or online space Unplastic India The Times of India Bennett Coleman & Co Silver PUBLISHER 23c: PUBLISHER ABBY - Best promotion of a CSR / Cause related Marketing initiative in traditional or online space #MakeTheChangeHappen The Telegraph ABP P Bronze PUBLISHER 23c: PUBLISHER ABBY - Best promotion of a CSR / Cause related Marketing initiative in traditional or online space Broken Wing FREE PRESS JOURNAL Rediffusion Brand Solutions Bronze PUBLISHER 23c: PUBLISHER ABBY - Best promotion of a CSR / Cause related Marketing initiative in traditional or online space Code Red Dainik Jagran Jagran Prakashan Bronze PUBLISHER 23d: PUBLISHER ABBY - Best client-brand activation or display advertising innovation by a publisher Cadbury Gaane Mishti Cadbury Dairy Milk ABP Silver PUBLISHER 23d: PUBLISHER ABBY - Best client-brand activation or display advertising innovation by a publisher Cadbury Iniya Kondattam (Sweet Celebration) The Hindu The Hindu Group Gold PUBLISHER 23d: PUBLISHER ABBY - Best client-brand activation or display advertising innovation by a publisher The Hindu Our State Our Taste The Hindu Group The Hindu Group Silver PUBLISHER 23d: PUBLISHER ABBY - Best client-brand activation or display advertising innovation by a publisher Masthead Jacket with Common Man Integration The Times of India Bennett Coleman Silver PUBLISHER 23d: PUBLISHER ABBY - Best client-brand activation or display advertising innovation by a publisher Coca-Cola Kolkata is Cooking Coca-Cola ABP Bronze PUBLISHER 23d: PUBLISHER ABBY - Best client-brand activation or display advertising innovation by a publisher Advertorial jacket with Text Redaction The Times of India Bennett Coleman & Co Silver PUBLISHER 23e: PUBLISHER ABBY - Best use of Native or Branded Content for client brand-marketing by a publisher Cadbury Gaane Mishti Folk Fusion Cadbury Dairy Milk ABP Gold PUBLISHER 23f: PUBLISHER ABBY - Best Digital Publication Advertising & marketing by a publisher via Web/App/Social Transacting Audience Data Cohorts with HT Transact HT One Transact HT Media Bronze