Sports
Newcastle United and VT Markets enter partnership
A 'special 77-number' jersey has been unveiled for the association.
IOS Sports & Entertainment teams up with Swapnil Kusale
The agency will focus on providing management services, strategic brand endorsements and media relations for the Indian Olympic shooter.
Want to celebrate the World Cup win: Ceat’s Lakshmi Narayanan
The chief marketing officer talks to us ahead of the Ceat Cricket Rating Awards which will be held in Mumbai on 21 August.
E-Gaming Federation appoints PR Professionals for PR duties
The account will be handled by the agency's Gurugram office.
India can easily have upto five main sports: Marco Nazzari, FIFA
FIFA's director - marketing, brand business intelligence, on brand interest from the Indian market, competing with cricket, and more...
Rohit Sharma launches RS by True Elements
Along with spearheading the newly launched brand, Sharma will also serve as the brand ambassador of True Elements.
First edition of IAmGame to be held in Delhi in October
The two day conclave seeks to amplify the Indian sports ecosystem.
Mumbai City extends association with Fast&Up
The health nutrition brand will be the club’s official sports drink partner for the 2024-2025 season.
Is India entering a new sporting era?
In the August edition of Manifest, we explore the growing space of non-cricket sports, the value of male-to-female sponsorships and more...
Manasi's blog: On our way to coming of age as a sporting nation but...
After several near misses at this year's Paris Olympics, the author states how India must realise the road to success is hard.