<?xml version="1.0" encoding="UTF-8" ?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" ><channel><atom:link href="https://manifest-media.in/rss_feed/?sectionId=1" rel="self" type="application/rss+xml" /><lastBuildDate>Wed, 06 May 2026 11:17:44 +0530</lastBuildDate><title>Advertising | Get Expert Insights And Analysis On Advertising Techniques, Branding, And More</title><description>Stay updated with the latest trends, campaigns, and strategies in the world of Indian advertising.</description><link>https://manifest-media.in/advertising</link><image>
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	    <title>Advertising | Get Expert Insights And Analysis On Advertising Techniques, Branding, And More</title>
	    <link>https://manifest-media.in/advertising</link>
	 </image><item>
					   <guid>https://manifest-media.in/advertising/050526/cadbury-bournvita-puts-mothers-ahead-of-social-media-stars.html</guid>
					   <title>Cadbury Bournvita puts mothers ahead of social media stars</title>
					   <link>https://manifest-media.in/advertising/050526/cadbury-bournvita-puts-mothers-ahead-of-social-media-stars.html</link>
					   <description><![CDATA[Conceptualised by Ogilvy, the campaign consists of an ad film.]]></description><category>Advertising</category><pubDate>Tue, 05 May 2026 22:18:40 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/050526/the-coffee-bean-tea-leaf-appoints-popkorn-as-its-creative-agency-of.html</guid>
					   <title>The Coffee Bean &amp; Tea Leaf appoints popkorn</title>
					   <link>https://manifest-media.in/advertising/050526/the-coffee-bean-tea-leaf-appoints-popkorn-as-its-creative-agency-of.html</link>
					   <description><![CDATA[The account was won following a multi-agency pitch.]]></description><category>Advertising</category><pubDate>Tue, 05 May 2026 13:30:21 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/050526/enormous-elevates-neha-singh.html</guid>
					   <title>Enormous elevates Neha Singh</title>
					   <link>https://manifest-media.in/advertising/050526/enormous-elevates-neha-singh.html</link>
					   <description><![CDATA[Joined the agency in 2023 from JWT.]]></description><category>Advertising</category><pubDate>Tue, 05 May 2026 11:54:04 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/040526/jindal-stainless-assigns-its-media-aor-duties-to-madison-media.html</guid>
					   <title>Jindal Stainless assigns media duties to Madison Media</title>
					   <link>https://manifest-media.in/advertising/040526/jindal-stainless-assigns-its-media-aor-duties-to-madison-media.html</link>
					   <description><![CDATA[Account won post a multi-agency pitch. ]]></description><category>Advertising</category><pubDate>Mon, 04 May 2026 13:08:10 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/050526/opinion-fashion-quick-comm-isnt-new-the-desire-driving-it-is-anc.html</guid>
					   <title>Opinion: Fashion quick-comm isn't new - the desire driving it is ancient</title>
					   <link>https://manifest-media.in/advertising/050526/opinion-fashion-quick-comm-isnt-new-the-desire-driving-it-is-anc.html</link>
					   <description><![CDATA[The author argues quick fashion commerce is closing the gap between desire and delivery, reshaping how brands sell and consumers shop.]]></description><category>Advertising</category><dc:creator>Meghana Bhat</dc:creator><pubDate>Tue, 05 May 2026 11:29:35 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/050526/may-issue-of-manifest-is-out-now.html</guid>
					   <title>May issue of Manifest is out now</title>
					   <link>https://manifest-media.in/advertising/050526/may-issue-of-manifest-is-out-now.html</link>
					   <description><![CDATA[The lead story of the magazine investigates how agencies are approaching awards and events amidst the layoffs in the industry.]]></description><category>Advertising</category><pubDate>Tue, 05 May 2026 11:21:20 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/300426/the-script-rooms-co-founder-rajesh-ramaswamy-to-step-down.html</guid>
					   <title>The Script Room's co-founder Rajesh Ramaswamy to step down</title>
					   <link>https://manifest-media.in/advertising/300426/the-script-rooms-co-founder-rajesh-ramaswamy-to-step-down.html</link>
					   <description><![CDATA[He has shared that his future interests are to work as a film director and creative.]]></description><category>Advertising</category><pubDate>Thu, 30 Apr 2026 11:35:45 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/040526/adyasha-roy-tomar-moves-to-leo.html</guid>
					   <title>Adyasha Roy Tomar moves to Leo</title>
					   <link>https://manifest-media.in/advertising/040526/adyasha-roy-tomar-moves-to-leo.html</link>
					   <description><![CDATA[Joins the agency as senior creative director.]]></description><category>Advertising</category><pubDate>Mon, 04 May 2026 14:27:58 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/010526/the-slow-death-of-craft-a-letter-of-this-may.html</guid>
					   <title>The slow death of craft: A letter of 'This May'</title>
					   <link>https://manifest-media.in/advertising/010526/the-slow-death-of-craft-a-letter-of-this-may.html</link>
					   <description><![CDATA[The author urges the industry to stop diluting storytelling's soul.]]></description><category>Advertising</category><dc:creator>Prianca J</dc:creator><pubDate>Fri, 01 May 2026 09:58:59 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/040526/rediffusion-launches-rediffusion-narrative-a-content-division-for-str.html</guid>
					   <title>Rediffusion launches Rediffusion Narrative, a content division for streaming-led storytelling</title>
					   <link>https://manifest-media.in/advertising/040526/rediffusion-launches-rediffusion-narrative-a-content-division-for-str.html</link>
					   <description><![CDATA[The new unit will focus on web series, microdramas and brand-integrated formats, led by Ambica Kuthiala.]]></description><category>Advertising</category><pubDate>Mon, 04 May 2026 10:47:38 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/010526/global-best-of-the-best-effie-awards-2025-mccann-the-womb-bag-grand.html</guid>
					   <title>Global Best of the Best Effie Awards 2025: McCann, The Womb bag Grand Effies</title>
					   <link>https://manifest-media.in/advertising/010526/global-best-of-the-best-effie-awards-2025-mccann-the-womb-bag-grand.html</link>
					   <description><![CDATA[The competition is open to Gold and Grand Effie winners from national and regional Effie Awards programs around the world. ]]></description><category>Advertising</category><pubDate>Fri, 01 May 2026 10:12:35 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/300426/omnicom-core-revenue-increases-by-67-in-q1-2026-s.html</guid>
					   <title>Omnicom core revenue increases by 6.7% in Q1 2026</title>
					   <link>https://manifest-media.in/advertising/300426/omnicom-core-revenue-increases-by-67-in-q1-2026-s.html</link>
					   <description><![CDATA[This increase came due to an increase in organic revenue of 3.9% while the balance growth was attributed to foreign exchange fluctuation.]]></description><category>Advertising</category><pubDate>Thu, 30 Apr 2026 12:22:27 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/300426/producers-diary-by-dalbir-singh.html</guid>
					   <title>Producer's Diary by Dalbir Singh</title>
					   <link>https://manifest-media.in/advertising/300426/producers-diary-by-dalbir-singh.html</link>
					   <description><![CDATA[The founder of Kiss Films highlights how AI is taking over.]]></description><category>Advertising</category><dc:creator>Dalbir Singh</dc:creator><pubDate>Thu, 30 Apr 2026 11:28:50 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/240426/adyashas-blog-a-brain-in-cctv-mode.html</guid>
					   <title>Adyasha's blog: A brain in CCTV mode</title>
					   <link>https://manifest-media.in/advertising/240426/adyashas-blog-a-brain-in-cctv-mode.html</link>
					   <description><![CDATA[The author writes about how she looks at life the same way she looks at advertising copy, and whether that's good or bad for her.]]></description><category>Advertising</category><dc:creator>Adyasha Roy Tomar</dc:creator><pubDate>Fri, 24 Apr 2026 11:40:00 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/280426/wpp-q1-revenue-down-66-india-grows-by-1-s.html</guid>
					   <title>WPP Q1 revenue down 6.6%, India grows by 1%</title>
					   <link>https://manifest-media.in/advertising/280426/wpp-q1-revenue-down-66-india-grows-by-1-s.html</link>
					   <description><![CDATA[India remains the only market in the top five to grow; China faces major slump.]]></description><category>Advertising</category><pubDate>Tue, 28 Apr 2026 12:20:28 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/280426/shamima-pereira-and-sonia-kumar-join-tgthr.html</guid>
					   <title>Shamima Pereira and Sonia Kumar join tgthr</title>
					   <link>https://manifest-media.in/advertising/280426/shamima-pereira-and-sonia-kumar-join-tgthr.html</link>
					   <description><![CDATA[The duo join from The Womb and DDB Mudra Group respectively.]]></description><category>Advertising</category><pubDate>Tue, 28 Apr 2026 10:37:51 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/280426/gulf-oil-lubricants-india-assigns-creative-duties-to-curativity.html</guid>
					   <title>Gulf Oil Lubricants India assigns creative duties to Curativity Brand Solutions</title>
					   <link>https://manifest-media.in/advertising/280426/gulf-oil-lubricants-india-assigns-creative-duties-to-curativity.html</link>
					   <description><![CDATA[As per the mandate, the agency will spearhead the brand's creative strategy.]]></description><category>Advertising</category><pubDate>Tue, 28 Apr 2026 11:02:03 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/280426/unfiltered-fear-and-loathing-in-indian-advertising.html</guid>
					   <title>Unfiltered: Fear and loathing in Indian advertising</title>
					   <link>https://manifest-media.in/advertising/280426/unfiltered-fear-and-loathing-in-indian-advertising.html</link>
					   <description><![CDATA[The author states while the industry is 'overflowing with talent', it faces a 'fear management issue'.]]></description><category>Advertising</category><dc:creator>Sapna Singh</dc:creator><pubDate>Tue, 28 Apr 2026 11:00:07 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/280426/infectious-advertising-elevates-siddhartha-singh.html</guid>
					   <title>Infectious Advertising elevates Siddhartha Singh </title>
					   <link>https://manifest-media.in/advertising/280426/infectious-advertising-elevates-siddhartha-singh.html</link>
					   <description><![CDATA[Singh joined the agency in 2022 as chief operating officer.]]></description><category>Advertising</category><pubDate>Tue, 28 Apr 2026 10:44:30 +0530</pubDate></item><item>
					   <guid>https://manifest-media.in/advertising/270426/jack-daniels-assigns-its-integrated-creative-duties-to-22feet.html</guid>
					   <title>Jack Daniel's assigns its integrated creative duties to 22feet</title>
					   <link>https://manifest-media.in/advertising/270426/jack-daniels-assigns-its-integrated-creative-duties-to-22feet.html</link>
					   <description><![CDATA[The account was won following a multi-agency pitch.]]></description><category>Advertising</category><pubDate>Mon, 27 Apr 2026 15:45:41 +0530</pubDate></item></channel></rss>