Marketing
Interactive Avenues wins social media mandate for RPPL
The partnership will focus on enhancing motorsports awareness in India and unlocking opportunities for aspiring young racers.
Mallika Dhawan joins PhonePe
Moves from Spotify where she held the post of associate manager, enterprise marketing.
Pitchfork Partners wins communication mandate for ThinkLaw
The agency is tasked with developing and executing a comprehensive communication strategy for the new-age law firm.
Dharma Cornerstone Agency adds Neha Kakkar to its roster
The music division will handle Kakkar's endorsements and reach.
We have a television-first approach when it comes to Goodknight: Ashwin Moorthy
Godrej Consumer Products' CMO details Renofluthrin's impact on consumer credibility, FMCG challenges, and more…
Max Factor launches in India
The make-up brand has entered the Indian market in partnership with House of Beauty.
Brands need to be intentional, authentic and consistent to help fight climate change: Randi Stipes
The Weather Company's CMO chatted with us during Cannes Lions to explain challenges, climate change, AI and more...
'Gatorade is on a journey in India and we don't want to do something 'over-massy' and kill it'
Manifest chatted with Mark Kirkham and Tarun Bhagat to learn more about the 'Turf Finder' campaign that won two Lions at Cannes and more...
Jindal Stainless appoints Mohit Taneja
He moves from Vedanta Group, where he was group head - brand and digital communications.
YouGov Recommend Rankings 2024: Tanishq tops list, Panasonic most improved
The list measures the percentage of a brand’s customers who would recommend it to a friend or colleague.