Marketing
Ykone, BarCode and Mirror Mirror merge to form ‘One'
The new group brings influencer strategy, creative and tech together on one global platform for luxury and premium brands.
Tanqueray's signs Sarah Jessica Parker as global ambassador
Parker to front the brand's ‘There's an N and an O in every icon' campaign.
Nissan elevates Thierry Sabbagh
Sabbagh was the divisional VP, M&S and president, Middle East, KSA and CIS markets, Nissan and Infiniti.
REA India appoints Kapil Goswami
His last full-time stint was with Paytm as senior vice president, consumer growth, Paytm Movies.
Flipkart appoints Gunjan Bhartia
Joins as senior vice president, business finance.
Adyasha's blog: 2025, WTF?
The author reflects on the year gone by and how it redefined ambition, creativity, and survival.
Vikas Khanna joins Truecaller
Moves from JioHotstar, where he was senior vice president - ad sales.
Federal Bank unveils refreshed brand identity
The new identity is reflective of its steady progression from a locally trusted brand to a national player with an increasing global presence.
Bank of India appoints Concept Public Relations as corporate communications partner
Account won post a multi-agency pitch and will be handled by Concept PR's Mumbai office.
Madhav Nayak joins Kenvue
Moves from Yum! Brands, where he was chief marketing officer, KFC Asia.