Marketing
IPL 2024: Best ads of the season
As the IPL comes to a close this weekend, we try to find out which advertisement and which celebrity scored the most.
Subscribe to Manifest's print issue
Two different subscription options are available - yearly and half-yearly.
E-comm gaming overtakes pan masala as most advertised category during IPL
This year's tournament has seen 33% more advertisers on television compared to 2023.
Puma is Athletics Federation of India's official kit sponsor
The deal doesn't include the upcoming Olympics, Asian Games and Commonwealth Games.
Plagued with fake followers, is it the end of India’s creator economy?
While it is a good time to be an influencer in India with them reporting income growth, it might not be a moment for brands to invest in them.
Carlsberg and Erdinger tie up to pay tribute to Jurgen Klopp
491 bottles - one for every match he managed Liverpool FC will be auctioned.
Marketing Manifest Stations with Manasi: Episode one
We kick off our marketing podcast with an episode featuring Tara Kapur, market lead, Duolingo English Test.
Bira 91's Vishal Gaba joins Push Sports as CMO
Previously, as associate director - marketing, Gaba led marketing communications for all its verticals.
Cannes Lions 2024: Unilever wins creative marketer of the year
Wins the accolade after 14 years, having last won it in 2010.
We want to sell a dream to the consumer, whether it's for CK or Arrow: Kaustav Dey
In a conversation with Manifest, Dey talks about the luxury fashion space in India.