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17 Feb 2026 11:44 PM
The deadline to enter the awards is 10 March.
17 Feb 2026 11:02 AM
XYXX's chief - brand and culture on decline of celebrity endorsements, the role of in-house teams in modern storytelling and more.
17 Feb 2026 11:43 PM
Growth in APAC and Africa was 1.7%, on the back of a strong performance in India.
17 Feb 2026 4:53 PM
Arrested in 2023 following a foreign funding probe, Prabir Purkayastha was granted bail in May 2024 after the SC termed the arrest illegal.
16 Feb 2026 5:39 PM
The Right Draft 2026 reveals pay and credit gaps persisting for Indian screenwriters, even as AI begins reshaping writing workflows.
Marketing
17 Feb 2026 4:37 PM
New packaging rolls out from early March, backed by its ‘Lay's® Ke Liye Kuchh Bhi' campaign featuring Ranbir Kapoor.
17 Feb 2026 3:43 PM
Rolls out a campaign to highlight its association with Bam.
Advertising
17 Feb 2026 2:36 PM
The brand rolled out a campaign, Let Them Talk, fronted by the actor, and conceptualised and produced by Homegrown.
17 Feb 2026 10:58 AM
He moves from Zee Entertainment Enterprises (ZEEL), where he was head - non-fiction content, Zee TV.
Campaigns
17 Feb 2026 10:49 AM
Conceptualised by Manja, the campaign centres on a humorous film promoting the brand's InstaHelp service.
16 Feb 2026 4:32 PM
The campaign consists of three ad films.
16 Feb 2026 1:56 PM
The auto company has simultaneously excluded Anuraag Singh, vertical head, from its senior management list, effective 16 February 2026.
16 Feb 2026 11:30 AM
The purpose-led positioning aims to align employee experience, customer engagement and commercial strategy under a unified narrative.
16 Feb 2026 11:02 AM
Conceptualised by Ogilvy, the campaign comprises an ad film.
16 Feb 2026 10:59 AM
Saxena on unifying agencies, evolving client demands, and outcome-driven growth in his expanded leadership role.
12 Jan 2026 9:03 AM
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