Marketing

Gagandeep Bedi (left) and  Ipshita Chowdhury

02 Mar 2026 12:26 PM

Motorola appoints Ipshita Chowdhury and elevates Gagandeep Bedi 

Chowdhury moves from Valvoline Cummins, where she was VP, marketing, while Bedi previously held the role of head - marketing, Motorola.

Campaigns

Zyro's 'Nothing Unnecessary' campaign

02 Mar 2026 11:41 AM

Karan Aujla and Zyro urges to not keep 'nothing unnecessary'

The campaign was rolled out to mark the launch of Aujla's zero-sugar, zero-calorie beverage brand.

Campaigns

The limited edition Wrangler

02 Mar 2026 10:58 AM

Jeep brings back its 1941 edition Willys based on the Rubicon

Rolls out film for the limited edition offering, reveals that it will be selling only 41 units of the car.

Digital

Kushal Sanghvi

27 Feb 2026 1:07 PM

'Ad:Tech is like this massive banyan tree that has been growing'

SPECIAL FEATURE: Kushal Sanghvi shares why Ad:Tech has become an annual affair for him to attend.

Media

Netflix was to acquire WBD for USD 82.7 billion

27 Feb 2026 11:01 AM

Netflix declines to raise offer for Warner Bros, states the deal is no longer financially attractive

The duo had agreed upon a deal in December, post which Paramount entered the fray.

Advertising

Sarah Dacosta

27 Feb 2026 10:46 AM

Unfiltered: Why do people hate AI ads?

The author claims that artists are going to start claiming loudly and proudly that no AI was used in the making of a film.

Advertising

This cartoon was first published in our February issue.

27 Feb 2026 10:31 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films has yet another 'futile' conversation with the client.

Campaigns

Raymond Lifestyle's ‘Homecoming' campaign.

26 Feb 2026 7:46 PM

Raymond Lifestyle shows that 'The Complete Man' knows when to log off

The campaign comprises an ad film. 

Marketing

Nikhil Sharda

26 Feb 2026 4:49 PM

Nikhil Sharda joins MSM Unify

Moves from The Marcom Avenue, where he was associate vice president.

Advertising

The revived identity builds on a 71-year legacy while aligning with a fast-evolving marketing landscape.

26 Feb 2026 4:34 PM

The Advertising Club unveils a refreshed brand identity

The new identity has been developed in partnership with brand specialists Landor.

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