Marketing

Mahendra Singh Dhoni

26 Jun 2026 1:35 PM

DRiV signs Mahendra Singh Dhoni as national brand ambassador

This is the brand's first celebrity association, highlighting India's strategic importance and its focus on the automotive aftermarket.

Advertising

Dana Tahir, president, PR Lions jury

26 Jun 2026 7:21 AM

Cannes Lions 2026: The French Dispatch: Day three

The author writes about how the Cannes Lions Creative Academy helped explore the journey of creating, selling and championing bold ideas.

Advertising

Here's what the founder of Kiss Films is up to at Cannes on day four

26 Jun 2026 4:45 AM

Producer's Diary by Dalbir Singh: Cannes Lions day four

Dalbir Singh finds himself at an awkward situation at the Gutter Bar in Cannes.

Marketing

Jennifer Richardi (left) and Nick Gallo

26 Jun 2026 4:22 AM

Cannes Lions 2026: 'Advertising is dead, people hate us'

A session during fourth day of the festival argued that brands must stop interrupting people with traditional advertising.

Digital

Gaurav Arora and Himanshu Arora

26 Jun 2026 4:20 AM

Cannes Lions 2026: My favourite people were not on stage

The author explains how the festival gave him plenty of ideas, but it was the people who gave him the stories.

Advertising

A still from the awards show

26 Jun 2026 4:13 AM

Kalpesh's blog: A bigger canvas

The author's biggest takeaway from Cannes this year isn't just the work on stage. It's how much the definition of creativity has expanded.

Campaigns

Johnson's Baby's ‘Poshan Ka Pehla Sparsh' campaign.

25 Jun 2026 10:17 PM

Johnson's Baby turns a baby's first meal into a celebration of skin nourishment

Conceptualised by McCann India, the campaign comprises an ad film.

Advertising

Sir John Hegarty

25 Jun 2026 7:24 PM

Cannes Lions 2026: ‘Digital-era marketing directors don't quite understand how to build a brand'

Ad veteran Sir John Hegarty delivered a scathing critique of modern marketing, urging the industry to put creativity back at the centre.

Advertising

Sir Martin Sorrell

25 Jun 2026 6:35 PM

Cannes Lions 2026: Daily updates from day four

Manifest's team continues its coverage of the Lions.

Advertising

Ishaan Arya

25 Jun 2026 3:54 PM

Ishaan Arya joins OS Studios

Moves from Nodwin Gaming, where he was VP - sales and partnerships and co-CEO, Comic Con India.

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