Marketing

From left: Giuliano Menassi, Andrea Casaluci, Rajiv Poddar, Marco Tronchetti Provera, Satish Sharma

22 Oct 2026 1:00 PM

BKT enters partnership with Pirelli for a production plant in India

BKT will produce up to 8,00,000 Pirelli branded tyres by 2030.

Media

Picture courtesy - LinkedIn

22 Oct 2026 12:42 PM

Arun Varghese leaves WPP Media after a decade-long stint

Was national head - emerging tech and experiential marketing.

Sports

Nike will outfit both teams, their coaches and technical staff, across match play, training and sportswear. 

22 Oct 2026 12:00 PM

Nike and Mumbai Indians enter multi-year partnership beginning in 2027

Replaces Skechers as the official kit partner of the franchise.

Campaigns

Apple Music's 'Made by Sound' campaign

22 Oct 2026 12:03 AM

Apple Music lets sound do the talking for its new identity

Conceptualised by TBWA\Media Arts Lab, the campaign comprises an ad film.

Sports

Vipul Bandekar

21 Oct 2026 4:49 PM

Vipul Bandekar joins Z

Last full-time stint was with JioStar.

Digital

Tinder, Hinge and The League will share guidance on identifying scam tactics, verifying profiles and reporting cybercrime.

21 Oct 2026 3:34 PM

Match Group, Indian Cybercrime Coordination Centre launch initiative against romance scams in India

The campaign will run across Tinder, Hinge and The League's platforms and channels, with content developed in collaboration with I4C to reflect local risks.

Advertising

Nirvik Singh (left) and Ash Smith

21 Oct 2026 3:27 PM

S4Capital's Nirvik Singh given EMEA and Asia-Pacific mandate for Monks

Ash Smith named executive vice president, Asia Pacific.

Advertising

Shipra Chinchankar

21 Oct 2026 3:22 PM

Kinnect appoints Shipra Chinchankar as national planning director

Her last role was with the MullenLowe Lintas Group, where she was most recently serving as executive director.

Digital

Robert Downey Jr.

21 Oct 2026 3:20 PM

Robert Downey Jr. joins Specs as chief customer experience officer

The actor will help develop augmented reality experiences and original content for the company's see-through AR glasses, with six ad films rolled out on Instagram and YouTube.

Advertising

AAAI logo

21 Oct 2026 2:58 PM

AAAI launches regional chapters in North, South and East

The chapters will be headed by Kunal Lalani, K Srinivas, and Priyanka Chatterjee respectively.
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Latest Stories

AnyMind operates through a BPaaS model that combines proprietary technology with local operations teams.

22 Oct 2026 1:38 PM

AnyMind Group enters US market, sets up operations in Los Angeles
The rebrand comes amid layoffs across sectors and growing focus on employability and job-ready skills.

22 Oct 2026 1:04 PM

upGrad rebrands offline learning centres as upGrad X
From left: Giuliano Menassi, Andrea Casaluci, Rajiv Poddar, Marco Tronchetti Provera, Satish Sharma

22 Oct 2026 1:00 PM

BKT enters partnership with Pirelli for a production plant in India
Picture courtesy - LinkedIn

22 Oct 2026 12:42 PM

Arun Varghese leaves WPP Media after a decade-long stint

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