Marketing

Ruchi Mishra

10 Aug 2026 12:26 PM

Innocean India appoints Ruchi Mishra

As vice president, Mishra will lead the agency's Bengaluru office and will be responsible for driving its South India business.

Advertising

The campaigns from last week that. had balanced and inclusive representation.

10 Aug 2026 11:19 AM

Voice-O-Meter: Small steps towards 'breaking the bias'

IAA Voice of Change and UNICEF pick the most gender-progressive ad among those covered by Manifest each week.

Advertising

Akshay Agrawal

10 Aug 2026 10:20 AM

The bespoke solutions that we craft for brands on KBC deliver outcomes for them: Akshay Agrawal

SPNI's linear ad sales head discusses KBC's evolving advertiser proposition, the shift to outcomes, rise of brand integrations, and more.

Digital

Shveta Arya

10 Aug 2026 9:39 AM

Mahindra Group appoints Shveta Arya

She moves from Cummins India where she was managing director. 

Advertising

Jishnu Dev Varma

08 Aug 2026 12:11 PM

Advertising must uphold transparency and ethics, and not be misleading: Jishnu Dev Varma

Maharashtra's governor was the chief guest at the IAA Leadership Awards, during which he delivered a keynote for the industry.

Advertising

Clockwise from bottom left: Kartik Sharma, Babita Baruah, Tanya and Sam Balsara, Dilip Shanghvi, and Neeraj Roy

08 Aug 2026 11:39 AM

IAA Leadership Awards: Babita Baruah and Kartik Sharma bag top creative and media honours

Dilip Shanghvi wins 'Business Leader of the Year', while Neeraj Roy is inducted into the 'Hall of Fame'.

Marketing

Mijia, which stands for 'Mi Home', is Xiaomi Group's global home and lifestyle brand.

07 Aug 2026 1:22 PM

Xiaomi introduces Mijia home and lifestyle sub-brand in India

The move marks the company's next phase of expansion, with future home products and large appliances to launch under the Mijia brand.

Marketing

Following completion, DoubleVerify will operate as a privately held company within Nielsen while retaining its existing brand and name.

07 Aug 2026 1:03 PM

Nielsen to acquire DoubleVerify in USD 2.15 billion all-cash deal

The deal combines audience measurement and media verification, with closure expected in Q1 2027.

Advertising

Starbucks India's 'This Is Espresso. This Is The Heart of Starbucks' campaign.

07 Aug 2026 11:30 AM

Starbucks India serves up an ode to the espresso shot

The campaign comprises an ad film.

Advertising

Dalbir Singh continues his weekly diary for Manifest.

07 Aug 2026 9:00 AM

Producer's Diary by Dalbir Singh

Anish Dedhia bursts Dalbir Singh's bubble.

Latest Stories

Jaya Deoras Deshmukh, director and CEO, MICA (left) and Ramesh Krishnamurthy, founder and CEO, Komerz

10 Aug 2026 12:32 PM

MICA, Komerz partner to train students in AI-led marketing and commerce
Ruchi Mishra

10 Aug 2026 12:26 PM

Innocean India appoints Ruchi Mishra
Vinay Subramanyam

10 Aug 2026 12:01 PM

Vinay Subramanyam joins Mondelez International
Matches featuring India generated 58% higher ad volumes than non-India matches, as per the report

10 Aug 2026 11:31 AM

ICC Women's T20 World Cup 2026 sees 39% rise in ad intensity per match: TAM Sports

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Arun Srinivas

31 Jul 2026 8:05 PM

Updated: Meta responds to FIR against India head Arun Srinivas
FIFA has claimed that if its member associations don't agree with the plan, FFE will not move forward

31 Jul 2026 10:35 AM

FIFA responds to FFE backlash, blames media reports for disrupting consultation
The AAAI sent a strong reaction to industry report

29 Jul 2026 1:27 PM

AAAI Lifetime Achievement Award: Industry body gets professional institution to audit process 
The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 

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Havas Play and KPMG released a report to provide insights for evaluating investment opportunities in the women's sports ecosystem in India.

13 Apr 2026 11:03 AM

Manifest Play Awards and Summit: Picture Gallery
The panelists along with team Manifest at the event.

30 Mar 2026 10:50 AM

Images from Manifest's roundtable with UNFPA and Population First
The pickleball doubles finalists

31 Jan 2026 6:59 PM

Manifest Play Sports Day: Picture gallery
A creative showcasing all the award jurors with a montage honouring the legendary adman

08 Dec 2025 10:27 AM

Pepper Awards 2025: Picture gallery
The CCO panel during the day-long event.

16 Nov 2025 3:19 PM

Cannes Lions' 'See It Be It' India: Picture gallery
The attendees of the event

07 Nov 2025 11:06 AM

Picture gallery: Manifest X Sparkt rendezvous with marketers
Shah Rukh Khan shows how Gemini Live can turn a hidden skill into an opportunity

10 Aug 2026 10:55 AM

Shah Rukh Khan shows how Gemini Live can turn a hidden skill into an opportunity
Amazon Music cues Sonu Nigam and Usha Uthup for a nostalgic game of Antakshari

06 Aug 2026 3:44 PM

Amazon Music cues Sonu Nigam and Usha Uthup for a nostalgic game of Antakshari
JBL turns everyday viewing into a cinematic experience

05 Aug 2026 3:50 PM

JBL turns everyday viewing into a cinematic experience
Nescafé stirs up a sibling conversation about ambition

05 Aug 2026 2:14 PM

Nescafé stirs up a sibling conversation about ambition
Birla Opus Paints brings communities together through an Onam Pookalam

05 Aug 2026 11:38 AM

Birla Opus Paints brings communities together through an Onam Pookalam
Mahindra brings Sukhbir's 'Oh Ho Ho' to the fields of Punjab

05 Aug 2026 11:32 AM

Mahindra brings Sukhbir's 'Oh Ho Ho' to the fields of Punjab