Digital

Lavie Sport X Team Pumpkin

13 Aug 2026 3:29 PM

Lavie Sport appoints Team Pumpkin for social media

The agency will lead social media management for the brand, developing content that highlights the brand's functional design language.

Advertising

redBus' 'Freedom Bottle' campaign.

13 Aug 2026 2:40 PM

redBus turns a bottle of water into a symbol of freedom for women travellers

The campaign comprises an ad film to highlight the company's Travel Equal initiative.

Marketing

Krithi Shetty

13 Aug 2026 11:47 AM

Indriya appoints Krithi Shetty as brand ambassador for southern markets

The Aditya Birla jewellery brand has also unveiled its Varalakshmi campaign, featuring Shetty in a film centred on festive gifting.

Campaigns

Bingo!'s 'Har Mad Problem Ka Mad Solution' campaign

13 Aug 2026 10:58 AM

Bingo! seals a peace deal and ends a war with just one bite

Conceptualised by Tonic Worldwide, the campaign comprises a film.

Digital

Vikas Gupta

12 Aug 2026 7:22 PM

Vikas Gupta to join Himalaya

He will take charge of the brand's India business from 23 September 2026.

PR

Prasidha Menon

12 Aug 2026 6:39 PM

Prasidha Menon joins Apple

She moves from Airbnb, where she was brand and product communications, Asia Pacific.

Marketing

Picture credits: ChatGPT

12 Aug 2026 4:15 PM

76% of Gen Z seek trusted voices for festive purchases: GWI and Snapchat

Research finds creators drive discovery, while friends and family increasingly shape purchase decisions across an extended festive season.

Advertising

Team IAA and Manifest

12 Aug 2026 1:39 PM

Why Manifest chose to stand behind IAA's ‘Voice of Change'

Supporting change has never been about simply talking about it. It is about asking what role we can play in making it happen.

Sports

The series will be played in Delhi and matches are scheduled for 13, 15 and 17 September. 

12 Aug 2026 1:32 PM

FanCode secures exclusive digital rights for India's bilateral T20I series against Afghanistan

The series will be broadcasted live across mobile, web and connected TVs on the FanCode app.

Advertising

From left: Nina Elavia Jaipuria, Sanjay Singh, Puneeth Bekal, Pallavi Chakravarti, Aahana Kumra

12 Aug 2026 1:31 PM

IAA VOC Mumbai roundtable: How industry leaders aim to make inclusive storytelling second nature

Excerpts from the Mumbai roundtable that featured industry experts reveal how the next phase of progress extends beyond representation.
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Latest Stories

Lavie Sport X Team Pumpkin

13 Aug 2026 3:29 PM

Lavie Sport appoints Team Pumpkin for social media
redBus' 'Freedom Bottle' campaign.

13 Aug 2026 2:40 PM

redBus turns a bottle of water into a symbol of freedom for women travellers
Sony Liv's 'Har Screen Par Cricket, Sony Ke Saath' campaign

13 Aug 2026 2:03 PM

Sunil Grover declares war on workplace cricket viewing, but Sony Liv knows fans will find a screen
The Brand Footprint India 2026 report by Worldpanel by Numerator ranks 427 FMCG brands across sectors.

13 Aug 2026 12:11 PM

Parle retains India's most chosen in-home FMCG crown for 14th year; Britannia leads OOH: Kantar

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Arun Srinivas

31 Jul 2026 8:05 PM

Updated: Meta responds to FIR against India head Arun Srinivas
FIFA has claimed that if its member associations don't agree with the plan, FFE will not move forward

31 Jul 2026 10:35 AM

FIFA responds to FFE backlash, blames media reports for disrupting consultation
The AAAI sent a strong reaction to industry report

29 Jul 2026 1:27 PM

AAAI Lifetime Achievement Award: Industry body gets professional institution to audit process 
The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 

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Havas Play and KPMG released a report to provide insights for evaluating investment opportunities in the women's sports ecosystem in India.

13 Apr 2026 11:03 AM

Manifest Play Awards and Summit: Picture Gallery
The panelists along with team Manifest at the event.

30 Mar 2026 10:50 AM

Images from Manifest's roundtable with UNFPA and Population First
The pickleball doubles finalists

31 Jan 2026 6:59 PM

Manifest Play Sports Day: Picture gallery
A creative showcasing all the award jurors with a montage honouring the legendary adman

08 Dec 2025 10:27 AM

Pepper Awards 2025: Picture gallery
The CCO panel during the day-long event.

16 Nov 2025 3:19 PM

Cannes Lions' 'See It Be It' India: Picture gallery
The attendees of the event

07 Nov 2025 11:06 AM

Picture gallery: Manifest X Sparkt rendezvous with marketers
Bingo! seals a peace deal and ends a war with just one bite

13 Aug 2026 10:58 AM

Bingo! seals a peace deal and ends a war with just one bite
Cadbury Celebrations finds the sweetness in sibling squabbles

11 Aug 2026 4:51 PM

Cadbury Celebrations finds the sweetness in sibling squabbles
Nothing India traces the journeys of Zeenat Aman, Siddhant Chaturvedi and Seedhe Maut

11 Aug 2026 11:28 AM

Nothing India traces the journeys of Zeenat Aman, Siddhant Chaturvedi and Seedhe Maut
Flipkart gives ‘British Raj' a cheeky Freedom Sale makeover

11 Aug 2026 1:39 AM

Flipkart gives ‘British Raj' a cheeky Freedom Sale makeover
Shah Rukh Khan shows how Gemini Live can turn a hidden skill into an opportunity

10 Aug 2026 10:55 AM

Shah Rukh Khan shows how Gemini Live can turn a hidden skill into an opportunity
Amazon Music cues Sonu Nigam and Usha Uthup for a nostalgic game of Antakshari

06 Aug 2026 3:44 PM

Amazon Music cues Sonu Nigam and Usha Uthup for a nostalgic game of Antakshari