PR

Shonali Chakravarty

14 Aug 2026 11:26 AM

Shonali Chakravarty joins United Breweries

She moves from Lenovo, where she was APAC, enterprise tech comms leader.

Advertising

Dalbir Singh continues his weekly diary for Manifest.

14 Aug 2026 11:06 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films on WhatsApp warriors who demand producer-friendly terms, only to fold when the business comes their way.

Campaigns

Shopsy's ‘Khelo. Jeeto. Shopsy Karo' campaign

14 Aug 2026 10:53 AM

Shopsy brings a gaming twist to every shopping experience

The campaign comprises a film.

Digital

Lavie Sport X Team Pumpkin

13 Aug 2026 3:29 PM

Lavie Sport appoints Team Pumpkin for social media

The agency will lead social media management for the brand, developing content that highlights the brand's functional design language.

Advertising

Sony Liv's 'Har Screen Par Cricket, Sony Ke Saath' campaign

13 Aug 2026 2:03 PM

Sunil Grover declares war on workplace cricket viewing, but Sony Liv knows fans will find a screen

The campaign comprises an ad film conceptualised by Sweat Media for Sony Liv's upcoming cricket calendar.

Marketing

The Brand Footprint India 2026 report by Worldpanel by Numerator ranks 427 FMCG brands across sectors.

13 Aug 2026 12:11 PM

Parle retains India's most chosen in-home FMCG crown for 14th year; Britannia leads OOH: Kantar

Amul broke into the OOH top five for the first time, as FMCG brand choices in India grew 5.1% in 2025, says the Brand Footprint 2026 report.

Marketing

Krithi Shetty

13 Aug 2026 11:47 AM

Indriya appoints Krithi Shetty as brand ambassador for southern markets

The Aditya Birla jewellery brand has also unveiled its Varalakshmi campaign, featuring Shetty in a film centred on festive gifting.

Marketing

From left: Ria Chopra, Varun Duggirala, Nitanshi Goel, Prakash Subramanian, Aarti Samant and Yagnesh Ravi

13 Aug 2026 11:13 AM

Views and reach are very important, but brands need to be in the inner circles: Aarti Samant

A panel at Snap Inc. and GWI's festive research launch explored Gen Z's increasingly community-led, always-on shopping journeys.

Campaigns

Bingo!'s 'Har Mad Problem Ka Mad Solution' campaign

13 Aug 2026 10:58 AM

Bingo! seals a peace deal and ends a war with just one bite

Conceptualised by Tonic Worldwide, the campaign comprises a film.

Digital

Vikas Gupta

12 Aug 2026 7:22 PM

Vikas Gupta to join Himalaya

He will take charge of the brand's India business from 23 September 2026.
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Latest Stories

Burson said the acquisition will also allow Decipher to be integrated across the wider WPP network through WPP Open.

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14 Aug 2026 11:56 AM

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14 Aug 2026 11:54 AM

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Shonali Chakravarty

14 Aug 2026 11:26 AM

Shonali Chakravarty joins United Breweries

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Havas Play and KPMG released a report to provide insights for evaluating investment opportunities in the women's sports ecosystem in India.

13 Apr 2026 11:03 AM

Manifest Play Awards and Summit: Picture Gallery
The panelists along with team Manifest at the event.

30 Mar 2026 10:50 AM

Images from Manifest's roundtable with UNFPA and Population First
The pickleball doubles finalists

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Manifest Play Sports Day: Picture gallery
A creative showcasing all the award jurors with a montage honouring the legendary adman

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Pepper Awards 2025: Picture gallery
The CCO panel during the day-long event.

16 Nov 2025 3:19 PM

Cannes Lions' 'See It Be It' India: Picture gallery
The attendees of the event

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Shopsy brings a gaming twist to every shopping experience

14 Aug 2026 10:53 AM

Shopsy brings a gaming twist to every shopping experience
Bingo! seals a peace deal and ends a war with just one bite

13 Aug 2026 10:58 AM

Bingo! seals a peace deal and ends a war with just one bite
Cadbury Celebrations finds the sweetness in sibling squabbles

11 Aug 2026 4:51 PM

Cadbury Celebrations finds the sweetness in sibling squabbles
Nothing India traces the journeys of Zeenat Aman, Siddhant Chaturvedi and Seedhe Maut

11 Aug 2026 11:28 AM

Nothing India traces the journeys of Zeenat Aman, Siddhant Chaturvedi and Seedhe Maut
Flipkart gives ‘British Raj' a cheeky Freedom Sale makeover

11 Aug 2026 1:39 AM

Flipkart gives ‘British Raj' a cheeky Freedom Sale makeover
Shah Rukh Khan shows how Gemini Live can turn a hidden skill into an opportunity

10 Aug 2026 10:55 AM

Shah Rukh Khan shows how Gemini Live can turn a hidden skill into an opportunity