Subscribe
12 Nov 2026 10:13 AM
IVM Podcasts' Amit Doshi and Kavita Rajwade discuss the evolution of podcasting, how brands are finding new ways to connect with audiences, and more.
12 Nov 2026 1:55 PM
Ahead of its Speed 5G launch, the cricketer will lead the brand's marketing campaign.
11 Nov 2026 10:51 PM
The latest exchange between WPP and Publicis is the newest chapter in a rivalry that has spanned nearly two decades.
12 Nov 2026 10:31 AM
The author unpacks how businesses are moving beyond customer satisfaction metrics to leverage customer intelligence as a driver of growth.
11 Nov 2026 12:49 PM
The campaign comprises an ad film.
Campaigns
12 Nov 2026 11:33 AM
Conceptualised by Ogilvy, the film, 'We Love Antibiotics', highlights the issue of antibiotic misuse in the country.
Advertising
12 Nov 2026 10:20 AM
The 2027 edition will see the festival turn 30.
11 Nov 2026 3:36 PM
The beauty brand has updated its 1991 slogan to 'Maybe. We're born with it. Maybe. It's Maybelline' as part of its 'The Beauty of Infinite Possibility' platform with Cyrus through an ad film.
Sports
11 Nov 2026 1:35 PM
The partnership marks TCS's first marathon sponsorship in Latin America, expanding its global sports portfolio as the Rio event prepares to celebrate its 25th anniversary in 2027.
Marketing
11 Nov 2026 12:07 PM
Marodia moves from Amazon India, where she was marketing programs, CX FMCG (consumables).
11 Nov 2026 11:12 AM
Conceptualised by McCann India, the campaign shifts the spotlight from celebrations to the preparations that lead up to them.
11 Nov 2026 11:00 AM
Directed by filmmaker Damien Chazelle and produced by Superprime Films, the campaign features a film that forms part of Carpenter's ongoing global partnership with the brand.
11 Nov 2026 10:44 AM
IAA Voice of Change and UNICEF pick the most gender-progressive ad among those covered by Manifest each week.
11 Nov 2026 10:33 AM
The author explores how brands can create inclusive festive experiences by adapting digital design to India's diverse cultures.
10 Nov 2026 11:01 PM
Warc has released 'The Marketer's Toolkit 2027' which identifies five trends that will disrupt existing global marketing practices.
06 Nov 2026 10:10 AM
06 Nov 2026 9:56 AM
05 Nov 2026 8:59 AM
12 Oct 2026 11:29 AM
13 Apr 2026 11:03 AM
30 Mar 2026 10:50 AM
31 Jan 2026 6:59 PM
08 Dec 2025 10:27 AM
16 Nov 2025 3:19 PM
07 Nov 2025 11:06 AM
06 Nov 2026 4:01 PM
Subscribe
