Marketing

HFDC Bank once again India's most valuable brand, Zomato fastest riser for second year, as per Kantar's 2025 brand value report

19 Nov 2025 5:59 PM

HDFC Bank reclaims top spot, Zomato fastest riser for second year: Kantar 2025 brand value report

India's top 100 most valuable brands worth USD 523.5 billion as tech, telecom and financial services dominate the rankings.
Fittr partners with Shahid Kapoor

19 Nov 2025 10:25 AM

Fittr partners with Shahid Kapoor

Together, the association aims to drive a nationwide movement encouraging Indians to shift from reactive treatment to everyday action.
Millie Bobby Brown

17 Nov 2025 8:02 PM

Yas Island signs Stranger Things' Millie Bobby Brown as brand ambassador

This appointment comes ahead of the Netflix original show's finale.
Ayush Tainwala

17 Nov 2025 10:59 AM

'Indian consumers now see that paying more for better design and longer shelf life is worth it'

Ayush Tainwala, CEO, Bagzone Lifestyles, on Lavie Luxe's premium push, its new collection, and designing for today's Indian consumer.
Vamsi Murthy

13 Nov 2025 3:16 PM

Vamsi Murthy moves to Netflix

Joins as senior director, head - marketing, India.
Emami relaunches Kesh King as Kesh King Gold

13 Nov 2025 2:36 PM

Emami announces strategic rebranding of Kesh King

Launches Kesh King Gold, with a focus on premiumisation and leadership in key markets, targeting both loyal users and new audiences.
Indian Beverage Association onboards Kaizzen as strategic communication partner

12 Nov 2025 3:13 PM

Indian Beverage Association appoints Kaizzen as communication partner

Kaizzen's role will encompass the design and execution of an integrated PR and advocacy strategy, covering digital communications, and more.
Ranbir Kapoor

12 Nov 2025 2:07 PM

Ledure signs Ranbir Kapoor as brand ambassador

With this association, the brand aims to strengthen its national presence and expand into new product categories.
Varun Berry

11 Nov 2025 3:06 PM

Britannia Industries' MD and CEO Varun Berry steps down

Birla Opus' Rakshit Hargave will be joining Britannia on 15 December.
Sheena Kapoor

11 Nov 2025 11:11 AM

Beyond the ‘fine print': Sheena Kapoor on why trust is the ultimate KPI in insurance marketing

From gamified campaigns to metro branding, ICICI Lombard's marketing head on breaking clutter in a category that's notoriously tough to crack.

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The deal is subject to the approval of regulators, as well as Semrush stockholders.

20 Nov 2025 11:08 AM

Adobe to acquire digital marketing platform Semrush for USD 1.9 billion
Felicity Fellows

20 Nov 2025 10:59 AM

Felicity Fellows on the power of pausing: Why real leadership lives between heart and hustle
Team DDB Mudra Group

20 Nov 2025 10:49 AM

Laadli Media and Advertising Awards for Gender Sensitivity 2025: Winners announced
KV Sridhar

20 Nov 2025 10:34 AM

'We have truly lost a Laadla'

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The event was attended by 253 women across advertising

17 Nov 2025 11:55 AM

SIBI India 2025: 'One grows up thinking leaders don't cry, don't show emotion, and are invincible'
From left: Sumedha Chakraborty, Ankush Sabharwal, Ivinder Ray, Shruti Bhatia, and Niraj Ruparel

13 Nov 2025 8:35 AM

'Learning will happen faster than any training programs if AI is given to the users'
See It Be It works to achieve equal gender representation among senior creative leaders

12 Nov 2025 1:04 PM

Cannes Lions' 'See It Be It' India to be hosted on 14 November in association with Snowball Studios
Ramanuj Shastry

12 Nov 2025 9:54 AM

‘The best school of advertising I could have asked for was working under Piyush Pandey'

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