Marketing

The series will premiere on JioHotstar on 10 October.

09 Oct 2026 3:41 AM

Edstead launches ‘Toast to Tomorrow', taking spirits storytelling beyond the bottle

The JioHotstar series features Paul John Indian Single Malt and Buffalo Trace Distillery, tracing the making of whisky and bourbon and their place in India's hospitality culture.
Anjali Madan

08 Oct 2026 10:42 AM

Anjali Madan gets a new role at Mondelez International

She was previously director - consumer experience.
The new logo of Dineout

07 Oct 2026 3:39 PM

Dineout refreshes brand identity

The revived identity retains the Swiggy logo, while Dineout adopts a new lowercase ‘d' logo and mint colour across consumer touchpoints.
Pee Safe's products have begun rolling out in the UK, with further retail and marketplace expansion planned under the partnership with Komerz.

06 Oct 2026 9:34 PM

Komerz to lead Pee Safe's UK and European expansion

The UK-based commerce platform will manage Pee Safe's international growth, starting with the UK and expanding into European markets.
Fujifilm team with Rashmika Mandanna

06 Oct 2026 3:00 PM

Fujifilm India signs Rashmika Mandanna as brand ambassador for imaging solutions

Mandanna will represent the company's electronic imaging, instax and photo imaging businesses in India.
Farhan Akhtar

06 Oct 2026 12:00 PM

Emporio Armani names Farhan Akhtar brand ambassador for watches in India

The actor features in the brand's latest campaign, which includes a new ad film.
ICICI Prudential Life Insurance Company's new identity and tagline

05 Oct 2026 2:51 PM

ICICI Prudential Life Insurance rebrands as ICICI Life Insurance

The insurer has unveiled a new brand identity and the tagline ‘Har Kal Aasaan', positioning the change around simpler and more flexible life insurance.
Karan Arora

05 Oct 2026 2:01 PM

Volvo Auto India appoints Karan Arora

He moves from Krisumi Corporation, where he was vice president - marketing.
Paul John Whisky's new brand identity and packaging design

05 Oct 2026 11:52 AM

Paul John Indian Single Malt unveils new brand identity

The refreshed packaging draws on Indian craftsmanship and Goa, with the new design rolling out across three core expressions.
Ajio names Ahaan Panday as its new brand ambassador

05 Oct 2026 11:43 AM

Ajio names Ahaan Panday as brand ambassador

The association launches with the brand's 2026 festive campaign, ‘Festival Is Festivalling', conceptualised and written by The Script Room.
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Latest Stories

The series will premiere on JioHotstar on 10 October.

09 Oct 2026 3:41 AM

Edstead launches ‘Toast to Tomorrow', taking spirits storytelling beyond the bottle
Tyler Turnbull

09 Oct 2026 3:27 AM

WPP Creative appoints Tyler Turnbull as CEO
Imperial Blue Packaged Drinking Water's ‘Holding the Lift' campaign.

08 Oct 2026 2:44 PM

Imperial Blue gets its ultimate wingman, the 'lift' back in action
Picture credits: ChatGPT

08 Oct 2026 1:39 PM

India's USD 13 per-capita ad spend signals headroom as global market heads to USD 1.34tn: WARC
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