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04 Sep 2026 2:13 PM
Dravid will headline key category and festive campaigns for the brand through the year.
03 Sep 2026 6:33 PM
The largest declines were recorded by Maruti Suzuki, Titan, Amul, LG and Blue Star, as per the August 2026 reading of India Buying Intent index.
03 Sep 2026 4:38 PM
She moves from Generali Central Insurance, where she was associate vice president – head, brand and marketing communication.
03 Sep 2026 4:21 PM
To highlight the association, the brand rolled out a campaign with Bhatia that features its FW26 Watches collection.
03 Sep 2026 11:23 AM
Inderpreet Singh, head, marketing, Birla Paints, Aditya Birla Group, discusses the challenges of entering the paints category.
03 Sep 2026 10:53 AM
The author unpacks why, as AI democratises perfection, brands must embrace imperfection to create the human connection consumers crave.
02 Sep 2026 11:09 AM
The research examines how B2B marketers in India are adapting to younger decision-makers, with expert voices, short-form video and professional communities emerging as key trust drivers.
01 Sep 2026 3:11 PM
The KYC sprint aims to help growing D2C brands understand customer motivations and behaviours beyond marketplace, CRM and sales data.
31 Aug 2026 7:01 PM
The study finds 78% back a social media ban for under-14s, while 61% oppose banning AI tools such as ChatGPT in schools.
31 Aug 2026 10:59 AM
The account was won following a multi-agency pitch.
04 Sep 2026 11:35 AM
04 Sep 2026 11:26 AM
04 Sep 2026 11:11 AM
31 Jul 2026 8:05 PM
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29 Jul 2026 1:27 PM
22 Jun 2026 6:02 PM
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