Marketing

Janhvi Kapoor for New Balance

24 Dec 2025 3:10 PM

New Balance signs Janhvi Kapoor as brand ambassador

As per the brand, Kapoor's authenticity perfectly align with New Balance's mission of empowering people to own their unique journeys.

The Marcom Avenue X GH2 Solar

23 Dec 2025 7:00 PM

The Marcom Avenue bags marketing mandate for GH2 Solar

Under the mandate, the agency will partner with GH2 Solar to build a cohesive brand narrative and enhance its overall market visibility.

One Science Nutrition onboards Tiger Shroff as brand ambassador

23 Dec 2025 10:46 AM

One Science Nutrition onboards Tiger Shroff as brand ambassador

The partnership will involve educating consumers on the importance of verified supplements and promoting an active lifestyle.

From L-R: Managing directors' Jos Alukkas - Varghese Alukkas, John Alukkas and Paul Alukkas with actor and brand ambassador, Dulquer Salmaan.

22 Dec 2025 6:25 PM

Jos Alukkas signs Dulquer Salmaan

Salmaan will feature across Jos Alukkas' upcoming campaigns.

Puneeth Bekal

18 Dec 2025 11:08 AM

'One doesn't need to act serious just because they are operating in BFSI'

Puneeth Bekal, EVP and CMO, HDFC Securities, on the creative bets that paid off and how he's reshaping the brand in a fast-moving category.

Sara Ali Khan

17 Dec 2025 2:04 PM

Longines names Sara Ali Khan as its 'friend of the brand'

The Swiss watchmaker aligns with the actor's contemporary appeal and legacy-driven elegance.

Himanshu Gupta (left) and Pratik Gandhi

17 Dec 2025 1:48 PM

Lawyered signs Pratik Gandhi as brand ambassador

As part of the association, Gandhi will feature in a 360-degree communication rollout spanning digital platforms and content-led campaigns.

Dream11 had a 'NewScore' of 73.71

17 Dec 2025 11:31 AM

Dream11 is India's 'most visible startup'

The study by Wizikey analyses media visibility over the year.

Vikram Karwal

16 Dec 2025 5:25 PM

Vikram Karwal moves to Marico

Joins as chief marketing officer.

Ashok Parwani

16 Dec 2025 10:46 AM

Ashok Parwani joins Warner Music India

He moves from Sony Music Entertainment, where he was director - marketing.

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