Marketing

Indicus Paints Neote's new brand identity

05 May 2026 11:19 AM

PlusOne Design creates identity for Indicus Paints' Neote

The new luxury interior emulsion brand draws from Tamil heritage while embracing modern design aesthetics.
Ritesh Gauba

04 May 2026 6:34 PM

Epigamia appoints Ritesh Gauba as CEO, elevates Ankur Goel as co-founder and COO

Gauba was previously at Pladis Global as country GM - India. Goel was previously the COO.
Taapsee Pannu for Enamor

04 May 2026 4:48 PM

Enamor signs Taapsee Pannu as its brand ambassador

As a part of this partnership, the brand has also rolled out a campaign, 'Unapologetic As I Am', featuring the actor.
Harsh Deep Chhabra

04 May 2026 10:25 AM

Harsh Deep Chhabra joins Sony Pictures Networks India

Moves from Godrej Consumer Products, where he served as global media head.
Developed by PepsiCo Design and Innovation, the redesign features bold typography, saturated tones and high-contrast visuals while retaining the signature palette.

30 Apr 2026 1:21 PM

Mirinda unveils ‘Smile Please' global platform with new brand identity

The refreshed visual language and Gen Z-focused design aim to spark everyday joy and positivity.
L – R : Nitin Dua (co-founder, Qubo), KL Rahul, Athiya Shetty, Nikhil Rajpal (founder and CEO, Qubo)

30 Apr 2026 11:45 AM

KL Rahul and Athiya Shetty invest in smart devices brand Qubo

Move signals growing interest of public figures in the consumer tech and connected home segment.
It has had on-ground auditions in Indore and Delhi NCR so far.

29 Apr 2026 10:50 AM

Havells launches 'mYOUsic' to help grassroots musical talent grow

The initiative, in collaboration with WPP Media, aims to discover, mentor and launch 25 original songs.
Divya Aggarwal

29 Apr 2026 9:54 AM

You can't rip off Gen Z with me-too brands; they demand unique, standout experiences: Divya Aggarwal

Impresario Entertainment & Hospitality's CGO on its ‘Voices from the Hood' report and what it means for brands targeting youth.
Shrish Ramchandra Mahuli

28 Apr 2026 12:42 PM

Shrish Ramchandra Mahuli joins SBI General Insurance

He moves from Reliance General Insurance, where he was president and head - agency and broking (motor, health and SME).
Varun Raina

28 Apr 2026 10:53 AM

Varun Raina moves back to Airbnb

Joins as senior marketing lead.

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popkorn X The Coffee Bean & Tea Leaf

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Neha Singh

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AJIO Mother's Day campaign

05 May 2026 11:51 AM

Ajio and Shefali Shah call out lazy gifting on Mother's Day
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The tag does not lecture or warn. It simply exists in a space that is already private.

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When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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