Digital

Diwaker Chandani

20 Apr 2026 10:48 AM

Diwaker Chandani joins Publicis Groupe to head influencer wing

Moves from Meta where he was handling media and creator partnerships.
Akash Sharma

16 Apr 2026 10:50 AM

Akash Sharma joins Admerly

Moves from Zee Media Corporation, where he was assistant vice president - digital monetisation.
Happiest places to work awards logo

15 Apr 2026 11:33 AM

Happiest Places To Work Awards launches in India, jury panel announced

The awards will be chaired by Harsh Goenka, chairperson, RPG Group.
Puneeth Bekal (left) and Carol Goyal

15 Apr 2026 10:51 AM

AI: Smart long-term play or another metaverse-style rush ahead of reality?

HDFC Securities' Puneeth Bekal and Aesthetic Intelligence Lab's Carol Goyal on AI being a necessary leap, or ambition outpacing reality.
For Livpure, the focus is on moving beyond functional product communication to build a more relatable digital narrative around healthier living.

09 Apr 2026 3:47 PM

Livpure assigns its digital communication duties to SW Network

The brand aims to strengthen its digital presence while positioning itself within everyday wellness and conscious living.
On Instagram, creators will now be able to tag and link products directly within Reels, enabling viewers to transition seamlessly from inspiration to purchase without leaving the content.

09 Apr 2026 2:42 PM

Meta bets big on AI, Reels and creators to reshape online shopping

New tools aim to turn discovery into purchase through shoppable content, smarter ads and scalable video creation.
MiQ's Gurman Hundal (left) and Rocket Lab's Juan Echavarria Coll

09 Apr 2026 11:11 AM

MiQ acquires Rocket Lab

The new deal aims to bring in-app growth and total-market reach together in one unified advertising solution.
Laurent Thevenet

08 Apr 2026 10:35 AM

Too much governance slows you down, too much freedom creates chaos: Laurent Thevenet

Publicis Groupe, APAC's head - creative technology on structuring AI adoption, why human judgment still defines creative output and more.
3 in 5 Gen Z users say AR keeps their attention longer than regular posts cites the report.

07 Apr 2026 3:15 PM

92% of Indian consumers believe AR will transform how they shop, learn, or connect online: Report

Snap Inc. and Kantar's study finds AR driving higher attention, stronger brand impact, and influences Gen Z purchase decisions in India.
Adam Goodman

07 Apr 2026 11:35 AM

India is leading in AI experimentation, now comes the hard part - scaling results: Adam Goodman

Microsoft Advertising APAC's director, AI in advertising, on why AI must move from siloed experiments to integrated systems.

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The Coca-Cola Company's 'Diet Coke Break' campaign.

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As Miranda Priestly steps out, Runway slips into its unwinding ritual of a Diet Coke break
Archana Aggarwal

20 Apr 2026 2:25 PM

Havas Media Network India appoints Archana Aggarwal
Pradipta Basu

20 Apr 2026 1:56 PM

Pradipta Basu joins Allied Blenders and Distillers
Uber Bike's musical campaign

20 Apr 2026 11:40 AM

Uber Bike flaunts its ‘pachisi' to beat traffic blues

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Puneeth Bekal (left) and Carol Goyal

15 Apr 2026 10:51 AM

AI: Smart long-term play or another metaverse-style rush ahead of reality?
Standing left to right: Madan Mohare, Josephine Patwal, Sharat Kuttikat. Sitting left to right: Ravi Shankar, Binitha Shajesh, Shajesh Menon and Arindam Roychowdhury.

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Meet Younion, the agency operating in 2030, while the world is in 2026
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09 Apr 2026 10:08 AM

‘More than cricket, sycophancy is the number one game in the country'

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