Digital

From left: Deepshikha Bhardwaj, Jaikishin Chhaproo, Seema Walia, Arjun Bhatia and Ankit Gupta.

19 Mar 2026 10:29 PM

ad:tech 2026: ‘Micro-dramas are turning passive scrolling into active engagement'

A panel explored how micro-dramas are reshaping content consumption, storytelling and advertising strategies on day two of the summit. 

Whoppl was launched by Ramya Ramachandran in 2019

18 Mar 2026 12:09 PM

Think9 acquires Whoppl, launches Nova9 

Nova9 is positioned as a next-generation cultural intelligence and storytelling engine.

Winners from the second edition of ad:tech

18 Mar 2026 10:51 AM

ad:tech Honours Awards: Winners announced

Laqshya Media and Mobavenue Media each won two Golds. Glad U Came, Paytm Ads, Publicis, Rediffusion, and VaynerMedia also won a Gold each.

Bajaj Electricals

17 Mar 2026 2:57 PM

Bajaj Electricals acquires brand rights for Morphy Richards

The deal valued at INR 141.4 crores transfers the IP and brand rights of Morphy Richards India and select South Asian markets.

David Shing

17 Mar 2026 1:20 PM

ad:tech 2026: Adapt or get automated: David Shing's blunt take on the future of creativity

At the summit, Shingy's digital prophet unpacks why creativity, courage and human connection will define the AI era.

Jamie Jouning

17 Mar 2026 12:35 PM

ad:tech 2026: Right now we're optimising for machines evaluating brands, not humans - Jamie Jouning

The Economist's global head - advertising talks about how AI, geopolitics, and consumer shifts are redefining marketing at the summit.

Adhir Anand

17 Mar 2026 11:12 AM

Zydus Wellness appoints Adhir Anand

He moves from Wavemaker after a stint of seven years.

Sonal Varma

12 Mar 2026 11:58 AM

Nodwin Gaming appoints Sonal Varma

She moves from Comic Con India, where she was vice president.

Glassbox was founded in 2021 by Geetanjali Bhattacharji and Anil Nair and works with organisations across brand strategy, marketing transformation and integrated communications.

10 Mar 2026 1:24 PM

London-based Komerz acquires brand and marketing consultancy Glassbox

Deal aims to tap India's rapidly expanding digital commerce market, projected to reach nearly USD 345 billion by 2030.

Picture Courtesy: .hypercollective report

10 Mar 2026 11:40 AM

79% of parents say digital content boosted their child's awareness of products and brands: Report

The report analyses how children aged 4-15 interact with technology, consume media, and influence household purchases.

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