Digital

Yagnesh Ravi

06 Mar 2026 10:40 AM

'Attention has four times the correlation with brand impact compared to traditional video metrics'

Snap India's ad solutions - lead, Yagnesh Ravi, on second-screen fandom, and why brands need to be part of cricket's real-time conversation.
Ajay Kakar

05 Mar 2026 10:57 AM

ad:tech Honours Awards 2026: Ajay Kakar is jury chair

The winners will be announced on 17 March 2026.
Deepak Oram

05 Mar 2026 9:49 AM

'ad:tech brings together the builders of the modern marketing ecosystem'

SPECIAL FEATURE: HDFC Bank's Deepak Oram shares why ad:tech is becoming critical for shaping the future of the industry.
Through this partnership, AnyMind Group will accelerate Truecaller's local advertising growth.

04 Mar 2026 1:37 PM

AnyMind Group expands ad inventory through Truecaller partnership

The partnership covers markets including Egypt, UAE, Qatar, Saudi Arabia, Israel, Ghana, Nigeria, Morocco, Malaysia, Singapore and Vietnam.
Nishit Kanchan

04 Mar 2026 11:44 AM

Samsung Ads elevates Nishit Kanchan

Having joined the organisation in 2022, he most recently served as sales head, India.
Siddharth Puri

04 Mar 2026 11:04 AM

'ad:tech's unique ability is to deliver global-standard content while remaining deeply inclusive'

SPECIAL FEATURE: Tyroo's Siddharth Puri shares why he is proud to be associated with the event.
Kushal Sanghvi

27 Feb 2026 1:07 PM

'Ad:Tech is like this massive banyan tree that has been growing'

SPECIAL FEATURE: Kushal Sanghvi shares why Ad:Tech has become an annual affair for him to attend.
Cody Hazen

26 Feb 2026 11:14 AM

‘Classics like webinars have come back into play in a meaningful way'

Cody Hazen, digital marketing director, Qualys, on evolving playbook, resilience messaging, India's role, and how AI and events build trust.
FTA Global and Apex Group partner together.

25 Feb 2026 11:52 AM

Apex Group assigns its digital marketing duties to FTA Global

Account won following an exclusive pitch process.
Namrata Chawla and Varun Khiatani are founders of mktgstack

25 Feb 2026 9:19 AM

Talented adds AI-native agency mktgstack to its group offerings

Its the fourth agency in its 'grid' after Talented, The New Thing, and Early Partners.

Latest Stories

Shanu Singh

06 May 2026 11:02 AM

Shanu Singh returns to Standard Chartered
Shekhar Bhattacharjee

06 May 2026 10:49 AM

‘Branded content today isn't an add-on, it's part of a daily marketing strategy'
Ralson Tyres' 'Itni Aasani se Ganja Nahi Hota' campaign

06 May 2026 10:30 AM

Ralson Tyres stands the test of every road
Flipkart's SASA LELE campaign

06 May 2026 10:26 AM

Flipkart taps Kerala's 'twin town' to double down on deals

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Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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