Digital

Laurent Thevenet

08 Apr 2026 10:35 AM

Too much governance slows you down, too much freedom creates chaos: Laurent Thevenet

Publicis Groupe, APAC's head - creative technology on structuring AI adoption, why human judgment still defines creative output and more.
3 in 5 Gen Z users say AR keeps their attention longer than regular posts cites the report.

07 Apr 2026 3:15 PM

92% of Indian consumers believe AR will transform how they shop, learn, or connect online: Report

Snap Inc. and Kantar's study finds AR driving higher attention, stronger brand impact, and influences Gen Z purchase decisions in India.
Adam Goodman

07 Apr 2026 11:35 AM

India is leading in AI experimentation, now comes the hard part - scaling results: Adam Goodman

Microsoft Advertising APAC's director, AI in advertising, on why AI must move from siloed experiments to integrated systems.
Sandip Chintawar

07 Apr 2026 11:18 AM

Opinion: How autonomous systems are replacing workflows with intelligent decision making

The author explores how AI agents can make autonomous, real-time decisions that accelerate revenue and redefine customer engagement.
ygthr. X Safe Space Studios X Nilkamal Homes

01 Apr 2026 4:19 PM

Nilkamal Homes launches Safe Space Studios

Conceptualised in partnership with tgthr., the initiative transforms the retail stores into dedicated content creation spaces for creators.
Rohan Mehta

01 Apr 2026 1:29 PM

Rohan Mehta officially takes on chief transformation officer role at Omnicom Advertising India

Mehta founded Kinnect in 2011, which was acquired by IPG in 2021.
Meesho launches Gen-AI powered conversational voice shopping assistant

25 Mar 2026 11:04 AM

Meesho launches 'India's first Gen-AI powered conversational voice shopping assistant'

'Vaani - Your Meesho Dost' is designed to bridge the offline gap by bringing conversational shopping into the digital experience.
SW Network aims to develop communication that goes beyond product messaging.

24 Mar 2026 2:28 PM

Lava Mobiles assigns its social media duties to SW Network

No multi-agency pitch was conducted for this account win.
From left: Deepshikha Bhardwaj, Jaikishin Chhaproo, Seema Walia, Arjun Bhatia and Ankit Gupta.

19 Mar 2026 10:29 PM

ad:tech 2026: ‘Micro-dramas are turning passive scrolling into active engagement'

A panel explored how micro-dramas are reshaping content consumption, storytelling and advertising strategies on day two of the summit. 
Whoppl was launched by Ramya Ramachandran in 2019

18 Mar 2026 12:09 PM

Think9 acquires Whoppl, launches Nova9 

Nova9 is positioned as a next-generation cultural intelligence and storytelling engine.

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Sparsh Ganguli

10 Jul 2026 1:25 PM

Sparsh Ganguli joins Havas Media Network India 
Beyond the show, the Google Gemini app will offer guidance on KBC registration and eligibility.

10 Jul 2026 11:34 AM

Google India and Sony Pictures Networks India bring Gemini to Kaun Banega Crorepati
Amitabh Bachchan in Policybazaar's ‘Parivaar Sabse Pehle' campaign

10 Jul 2026 11:20 AM

Policybazaar gets Amitabh Bachchan as brand ambassador
Rahul Kapoor

10 Jul 2026 11:18 AM

'The conversation is moving from brand versus performance; to how both work together'

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The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 
From left: Pedro Pina, Rick Pineda, Christian Racioppi, Daniel Sturridge and Ben James

22 Jun 2026 5:14 PM

Cannes Lions 2026: The power is moving away from the broadcasters - Daniel Sturridge
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Cannes Lions 2026: Updates from day one
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