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20 Aug 2025 10:10 AM
The update introduces conversational AI for campaign planning, influencer search, and real-time insights.
20 Aug 2025 10:01 AM
Together, they aim to scale the gaming creator economy with precision, performance, and community-driven storytelling.
18 Aug 2025 10:44 AM
The account was won following a multi-agency pitch and will be handled out of the agency's Mumbai office.
18 Aug 2025 10:30 AM
Kediyal moves from Corra, while Shukla was with Venticurl.
18 Aug 2025 9:23 AM
In our August issue, we set out to trace how users are bypassing traditional search methods, and where that leaves SEO.
14 Aug 2025 9:33 AM
The author discusses how search has stopped feeling like a conversation and started feeling like a customer service form.
13 Aug 2025 9:16 AM
The AI company founded by Aravind Srinivas has bid USD 34.5 billion for the internet browser.
11 Aug 2025 1:48 PM
He moves from NP Digital, where he was associate vice president.
07 Aug 2025 10:35 AM
The WPP Media and Lumen research for Snapchat finds attention, not exposure, is the key driver of brand impact.
06 Aug 2025 11:52 AM
Called Aura, the unit aims to combat lower funnel content fatigue.
23 Oct 2025 12:15 PM
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