Grey India has announced the appointments of Nikhil Guha as executive creative director and Mahima Kukreja as group creative director.

Guha moves from Leo Burnett, where he was executive creative director. 

Kukreja moves from Liqvd.Asia, where she was a creative technologist. At Grey, she will work closely with the chief creative officer, Harsh Kapadia, to accelerate the agency's creative momentum. 

Kapadia said, "At Grey, we’re building a culture that thrives on brave, famously effective creativity. Nikhil and Mahima embody exactly that. Nikhil brings a sharp instinct for big ideas that move both people and business, while Mahima represents the new-age creative voice shaping how brands connect in culture. Together, they strengthen our Delhi leadership and add fuel to Grey India’s next chapter of creative excellence."

Guha added, “First up, I'm thrilled to return to Grey, because it’s where I started my career. On top of that, I’m even more excited to work with a CCO like Harsh. With his experience and mentorship, I want to raise the level of the work I do and create famously effective ideas that shine on the global stage.”

Kukreja said, “I’m so excited to work under Harsh’s leadership and create culture-defining work across mediums. Grey has always stood for brave, impactful creativity, and I look forward to pushing ideas that are inclusive, innovative, and truly future-forward.”

In a career spanning over 17 years, Guha has also worked with McCann and Havas, among others. Whereas Kukreja has over 14 years of experience and has worked with DDB and Ogilvy, to name a few.