Sushant Mishra has announced that he has joined WPP Media as growth lead - north.

He updated his LinkedIn profile to reflect his move.

He will be responsible for the SME segment and fueling growth calls for a media solutions–driven approach. 

Mishra's last full-time stint was with Ola Electric Mobility, where he was director digital and head of media.

He is also the co-founder of Petlicious Superfoods India.

In a career spanning over two decades, he has also worked with Grofers and Starcom MediaVest Group, among others.