Advertising, 17 Oct 2025

Wakefit's ‘Sleep is Mast, Biswa is now Swasth' campaign

17 Oct 2025 1:46 PM

Wakefit puts an end to Biswa Kalyan Rath's late night shopping mistakes

Conceptualised by The New Thing, the campaign comprises a film.
Dalbir Singh continues his diary for Manifest.

17 Oct 2025 10:35 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films captures the irony of in-house pride.
Adyasha Roy Tomar

17 Oct 2025 10:35 AM

Adyasha Roy Tomar to exit McCann

Tomar is creative director at the agency.
Shachi Malhotra

17 Oct 2025 10:26 AM

Her take: To simplify or to stand out?

Shachi Malhotra writes about simplifying and how it's 'far more challenging than it appears'.

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Along with the 0.44% already picked up from public shareholders through an open offer, JSW Paints now holds 61.2% of the company.

11 Dec 2025 1:43 AM

JSW Paints finalises 60.76% acquisition of Akzo Nobel India
(From Left to Right) Aswirbaad Das, Farhat Shaukat, Tashina, Tanya Kapool and Shyam Nair

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Sunny Side Up strengthens Bengaluru team with senior hires
Gaurav Nijhawan

10 Dec 2025 3:49 PM

Gaurav Nijhawan joins MMTC-PAMP
Kia's 'The Next Legend' campaign.

10 Dec 2025 3:10 PM

Thierry Henry drives the next legend to the World Cup with Kia

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Among the 14 leaders revealed so far, only one is female

04 Dec 2025 2:53 PM

'Agency mergers are a sign of the times, but the lack of women leaders at the helm is more telling'
Aditya Kanthy

02 Dec 2025 12:35 AM

Omnicom-IPG merger: Creative structure for India revealed
Vineet Bajpai

01 Dec 2025 6:59 PM

Omnicom announces executive leadership after IPG merger
Manifest's December 2025 issue

01 Dec 2025 10:36 AM

Manifest's December 2025 issue is now out

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