Raahil Chopra

R Balakrishnan

21 Apr 2025 10:25 AM

‘The only reason I need to go to a therapist every day is because of my fears about AI’

R Balakrishnan (Balki) on the lack of creativity in ads airing during cricket matches, short client-agency ties, AI’s boom, and more...
Raahil Chopra

02 Apr 2025 10:47 AM

Raahil's blog: 'The new kid on the block' is now one

The author discusses year one of Manifest and what's in store for year two.
Neha Ahuja

26 Mar 2025 11:06 AM

‘Wrapped’ is a national cultural moment owned by Spotify now: Neha Ahuja

Spotify India's director, head - marketing, covers key learnings from six years in India, outdoor advertising, and more...
Kainaz Karmakar

25 Mar 2025 11:02 AM

'Advertising needs to take off its blinkers and stop believing it’s the sexiest profession'

Kainaz Karmakar, CCO, Ogilvy India on advertising, creative leadership, industry challenges in diversity and talent retention.
Ashish Khazanchi

20 Jan 2025 9:12 AM

Pitching has reached the level of a pandemic: Ashish Khazanchi

The managing partner of Enormous talks about entering the acquisition space, awards, projects, clients, and more…
The E Vitara is scheduled to be launched in 2025.

07 Jan 2025 11:36 AM

Nexa releases teaser for the e Vitara

Also rolls out a video to announce the era of 'electric eco-solutions' by Maruti Suzuki.
Neha Barjatya

06 Jan 2025 10:52 AM

India positive about the use of AI: Neha Barjatya

Google India's marketing director discusses her 13-year stint at the tech major, learnings and more...
Bianca Guimaraes

26 Nov 2024 12:22 PM

Ideas can be reused again in different parts of the world: Bianca Guimaraes

We caught up with the partner and ECD, Mischief, on the sidelines of LIA to learn more about her advertising journey.
Calm's message to viewers on television on ABC and CNN.

07 Nov 2024 9:00 AM

Raahil’s blog: Traditional 30-seconder ad wins the US elections

While traditional television and its viewership have been questioned, an ad for the Calm app was the talk of the adland on US election day.
Yogesh Kathuniya (centre) alongside PM Modi.

21 Oct 2024 8:22 AM

The bigger the brand reach, the lesser they want to pay athletes like me: Yogesh Kathuniya

After he won Silver medal in the discus throw event at the Paralympics, we chatted with him about brand interest in para-athletes.

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