Samir Dixit

The advertising industry is facing its most existential threat yet - states the author.

10 Jun 2025 10:57 AM

Opinion: Advertising in jeopardy – headed toward self-destruction?

The author sounds the alarm on what he labels 'advertising’s most urgent identity crisis yet'.
Woodsmen Whisky on Shark Tank India

26 Mar 2025 11:25 AM

Opinion: Woodsmen Whisky on Shark Tank – A PR and marketing coup or self-sabotage?

The author highlights the risks established when premium brands intend to leverage reality TV for funding and visibility.
COP29 kicked off in Baku on 11 November.

12 Nov 2024 10:42 AM

Opinion: The hypocrisy of COP29

The author wonders whether it will bring real change, or just manage conflicting interests of nations by producing 'cleverly worded terms'.
Refuse, reduce and recycle takes on a whole new meaning at service companies according to the author.

23 Sep 2024 11:09 AM

Opinion: Refuse, reduce and recycle

The author explains why telcos must find ways to reward both new and existing customers instead of focusing on the former.
Samir Dixit

28 Jun 2024 10:12 AM

Opinion: Unmasking the 'net zero' scam

The author exposes 'net zero' as a deceptive concept that fails to deliver true sustainability and perpetuates harmful practices.

Latest Stories

Kroll has released its 2025 Global Business Sentiment Survey Report

16 Jun 2025 7:37 PM

India ranks lowest in AI integration into business functions across APAC: Kroll report
Gold winners of these categories will be revealed later in the day.

16 Jun 2025 6:00 PM

Cannes Lions 2025: India opens its Lions count with seven wins
Sir John Hegarty

16 Jun 2025 5:52 PM

Cannes Lions 2025: 'Why the giants in advertising can’t dance’ - Sir John Hegarty
Tor Myhren

16 Jun 2025 4:15 PM

Cannes Lions 2025: Apple’s Tor Myhren has a piece of good and bad news for advertising

Most Read

With the launch of this AI-driven media company, WPP Media unites media, data and production capabilities

28 May 2025 9:50 PM

WPP Media replaces GroupM as WPP’s global media company
Enormous and Famous Innovations win big on the last day of Goafest

23 May 2025 10:46 PM

Abby Awards 2025: Enormous bags 'Creative Agency of the Year', Famous bags two Grands Prix
Sania Mirza

07 May 2025 11:00 AM

'Pickleball is not a fad and is here to stay'
Rakesh Hinduja (left) and Shormistha Mukherjee.

06 May 2025 10:22 AM

Credibility vs clout: The changing currency of awards

Subscribe

* indicates required