Digital, 02 Apr 2025

The account was won post a multi-agency pitch.

02 Apr 2025 11:34 AM

Ather Energy assigns its influencer marketing duties to Hypothesis by OML

The mandate encompasses creator-first content marketing solutions across social and video streaming platforms.
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The rebrand comes amid layoffs across sectors and growing focus on employability and job-ready skills.

22 Oct 2026 1:04 PM

upGrad rebrands offline learning centres as upGrad X
From left: Giuliano Menassi, Andrea Casaluci, Rajiv Poddar, Marco Tronchetti Provera, Satish Sharma

22 Oct 2026 1:00 PM

BKT enters partnership with Pirelli for a production plant in India
Picture courtesy - LinkedIn

22 Oct 2026 12:42 PM

Arun Varghese leaves WPP Media after a decade-long stint
Nike will outfit both teams, their coaches and technical staff, across match play, training and sportswear. 

22 Oct 2026 12:00 PM

Nike and Mumbai Indians enter multi-year partnership beginning in 2027

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