Digital, 25th Apr 2024, News & Stories from India | Manifest

Digital, 25 Apr 2024

From left: Amiya Swarup, Girish Kalra, MVS Murthy, Ruchika Gupta, Sunita Bangard

25 Apr 2024 10:48 AM

MMA Impact India 2024: AI enhances marketing efficiency, reduces dependency on external agencies

During the summit, a panel decoded instances where marketers have leveraged AI to drive tangible business results.

From left: Arnaud Frade, Shuvadip Banerjee, Vivek Malhotra

25 Apr 2024 10:39 AM

MMA Impact India 2024: Addressing measurement gaps unleashes cross-media marketing's full potential

At the conference, a panel delved into the challenges and opportunities of cross-media measurement in a cookieless world.

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Promoters will raise their stake to 18.39%, subject to shareholder approval.

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‘Z’ plans to raise INR 2,237.4 crore through an investment by its promoter group entities

17 Jun 2025 11:04 AM

Times Network brings ET Now and Times Now Navbharat to Canada

BMW's Heart of Joy campaign

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With the launch of this AI-driven media company, WPP Media unites media, data and production capabilities

28 May 2025 9:50 PM

WPP Media replaces GroupM as WPP’s global media company

Enormous and Famous Innovations win big on the last day of Goafest

23 May 2025 10:46 PM

Abby Awards 2025: Enormous bags 'Creative Agency of the Year', Famous bags two Grands Prix

07 May 2025 11:00 AM

'Pickleball is not a fad and is here to stay'

Rakesh Hinduja (left) and Shormistha Mukherjee.

06 May 2025 10:22 AM

Credibility vs clout: The changing currency of awards