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12 Sep 2024 11:07 AM

Britannia, Google Cloud, Mindshare and VML partner to launch BourbonIT

The platform uses Generative AI to transform recipe creation and culinary experiences in India.

10 Sep 2024 12:12 PM

Omnicom Media Group hands Eileen Ooi new role

The CEO of OMG Malaysia gets an elevated regional mandate.

30 Aug 2024 2:07 PM

Sameer Kapoor moves on from Paytm Ads

Was with the fintech organisation since February 2020, having joined as vice president business.

28 Aug 2024 10:46 AM

Neha Mishra moves to FCB Kinnect

Was with VML.

Ricky Pond with his son.

27 Aug 2024 10:58 AM

Being authentic to who I am is more important to me than some big viral video: Ricky Pond

The USA-based content creator discusses his content-creating journey, collaboration with Indian stars, brand partnerships and more.

Social Beat and Cialfo logos

26 Aug 2024 12:25 PM

Cialfo assigns digital mandate to Social Beat

The account will be handled by the agency's Chennai office.

Advertising will be prohibited in five states in India.

22 Aug 2024 1:50 PM

Meta gives alcohol and gambling brands the green signal

The Indian government is yet to issue an official statement regarding Meta’s policy change.

Interactive Avenues and Super League Kerala

21 Aug 2024 1:27 PM

Super League Kerala assigns its creative and media duties to Interactive Avenues

No multi-agency pitch was involved for this account win and will be handled by Interactive Avenues' Mumbai office.

62% of young Indians state that AI will moderate social media within the next decade

21 Aug 2024 10:26 AM

Gen Z follows constructive chaos, fan authority, empathetic tech and a soft feminist revolution

Virtue Worldwide's study aims to decode Gen Z for brands and marketers.

Picture courtesy: Pixabay

15 Aug 2024 10:44 PM

'Brand safety' top concern for 60% of advertisers and agencies: Warc report

The 'Future of Programmatic 2024' report explores key trends and topics set to shape programmatic advertising over the next 12 months.

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