Marketing, 12 Sep 2024

Badshah

12 Sep 2024 9:58 PM

Dyson gets Badshah as brand ambassador for OnTrac headphones

Seeks to create a significant impact and scale its presence within the Indian audio market ecosystem through this partnership.
Diana Penty

12 Sep 2024 5:01 PM

The Body Shop partners with Diana Penty

Rolls out a campaign featuring Penty to showcase its vitamin c skincare range.
Saumya Rathor

12 Sep 2024 12:33 PM

Collaboration with Huemn reflects our desire to offer something new and memorable: Saumya Rathor

PepsiCo India’s category lead for potato chips discusses the Huemn collaboration, experiential marketing and consumer-centric innovations.
This is the second whitepaper the companies have worked on together.

12 Sep 2024 10:36 AM

Only 37% marketers believe their business can deliver creative excellence: WARC whitepaper

71% of them have the ambition to deliver creative excellence but they don't believe the business has the capabilities to support it.

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Arya Tiwari

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Vineet Bajpai

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The studio's remit stretches across films, series, anthology formats, microdramas, digital universes and creator-driven storytelling built to travel across markets.

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Virtue Asia and Goldfinch International launch V47 Entertainment
Ranbir Kapoor (left) and Rashmika Mandanna

01 Dec 2025 4:08 PM

AU Small Finance Bank signs Ranbir Kapoor and Rashmika Mandanna as brand ambassadors

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SIBI India 2025: 'One grows up thinking leaders don't cry, don't show emotion, and are invincible'
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'Learning will happen faster than any training programs if AI is given to the users'
See It Be It works to achieve equal gender representation among senior creative leaders

12 Nov 2025 1:04 PM

Cannes Lions' 'See It Be It' India to be hosted on 14 November in association with Snowball Studios
Ramanuj Shastry

12 Nov 2025 9:54 AM

‘The best school of advertising I could have asked for was working under Piyush Pandey'

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