Nucleus Software, the BSE & NSE listed, provider of digital lending and transaction banking solutions has announced the appointment of Aabhinna Suresh Khare as chief marketing officer. 

Khare will lead the global marketing strategy, drive digital brand transformation, and strengthen stakeholder engagement across markets.

He moves from Bajaj Capital, where he was chief digital officer. 

Parag Bhise, CEO and executive director, Nucleus Software, said, "We are delighted to welcome Aabhinna to Nucleus Software’s leadership team. His deep expertise in modern marketing, combined with a strong understanding of technology, makes him a valuable addition as we accelerate our global growth. At Nucleus, we have always believed in building meaningful connections with our customers, our people, and the industry. Aabhinna’s vision of AI-powered storytelling and purpose-led brand building aligns with our mission to deliver value with trust and innovation."

Khare added, "We are at the edge of a paradigm shift where AI is not just transforming technology—but reshaping how we build trust, tell stories, and connect with people. At Nucleus, we’re uniquely positioned to lead this transformation with purpose and intelligence. My vision is to craft a brand that is as advanced as the solutions we offer—smart, scalable, and deeply human. A brand that doesn't just talk about innovation, but embodies it at every touchpoint." 

In a career spanning over 18 years, he has also worked with BookMyForex, IndiaMart, TravelTriangle, and Zee Media Corporation, among others.