Marketing, 24 Feb 2025

India's problem of pesky calls is spiralling out of control, according to reports

24 Feb 2025 12:04 PM

Telemarketing: Bane for users, obsolete for brands?

In our latest issue, we explore whether it’s time to retire this OG marketing tool in today’s era of AI and targeted social-media marketing.
Shah Rukh Khan has been roped in as brand ambassador by Elan Group

24 Feb 2025 10:11 AM

Elan Group ropes in Shah Rukh Khan as brand ambassador

With this, the real estate brand is all set to further transcend the boundaries and redefine opulence in the ultra-luxury segment.
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The jurisdiction question follows HUL's suit against Beco over its #WarOnWhatsHidden comparative campaign featuring Surf Excel Matic Liquid and Vim Dishwash Gel.

24 Aug 2026 5:55 PM

HUL-Beco ad dispute: Delhi HC reserves order on territorial jurisdiction
DeVANS x Social Panga

24 Aug 2026 2:54 PM

Social Panga secures the digital account win for DeVANS Modern Breweries
RuPay has launched a nine-episode microdrama ‘Sarva Groom Sampanna'

24 Aug 2026 11:40 AM

RuPay launches Tiny Talkies, an original microdrama IP; unveils ‘Sarva Groom Sampanna'
Premier League logo

24 Aug 2026 11:35 AM

Premier League reimagines its iconic anthem with an Indian twist

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Arun Srinivas

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FIFA has claimed that if its member associations don't agree with the plan, FFE will not move forward

31 Jul 2026 10:35 AM

FIFA responds to FFE backlash, blames media reports for disrupting consultation
The AAAI sent a strong reaction to industry report

29 Jul 2026 1:27 PM

AAAI Lifetime Achievement Award: Industry body gets professional institution to audit process 
The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 

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