Priyanka Mehra, regional director – SEA and India, COMvergence, has been given the additional mandate of global marketing director.

Mehra joined the research firm, which provides insights into the media and advertising landscape, in January 2022 from Havas India.

Olivier Gauthier, founder and global CEO, COMvergence, said, “Alongside her leadership as regional director for India and SEA, Priyanka has played a pivotal role in strengthening awareness of COMvergence and building our reputation globally. She has worked closely with me and the founding team on marketing partnerships and brand visibility worldwide. It’s a pleasure to see her step into this additional role as global marketing director.”

Mehra said, “I’m delighted to take on this additional responsibility at a pivotal time in COMvergence’s journey. As we complete a decade as a company, we have a renewed appetite for initiatives and scale. The past couple of years have been especially rewarding, working with Olivier and our dynamic global team. I’m looking forward to the expanded remit and the next chapter of success for all of us.”

She has also worked with Creativeland Asia, Exchange4Media, and Craftsvilla. 

Manifest and COMvergence are currently in a partnership, which sees the latter provide exclusive India, APAC, and global media agency numbers every alternate month.