Media , 24 Feb 2025

NP Digital India will also work towards optimising content distribution, enhancing audience engagement, and improving discoverability across digital channels.

24 Feb 2025 2:11 PM

Kotak Securities assigns its content marketing duties to NP Digital India

The agency aims to boost Kotak Securities' content reach and search visibility through off-site marketing.
India's problem of pesky calls is spiralling out of control, according to reports

24 Feb 2025 12:04 PM

Telemarketing: Bane for users, obsolete for brands?

In our latest issue, we explore whether it’s time to retire this OG marketing tool in today’s era of AI and targeted social-media marketing.
The Indian crime investigation series debuted in 1998 on Sony TV.

24 Feb 2025 12:02 PM

Netflix India brings back CID

Rolls out a promo to highlight this announcement.
#PhirSeChaliMeriLuna campaign

24 Feb 2025 11:42 AM

E-Luna brings a new perspective to sustainable mobility

Bringing back its iconic 'Chal Meri Luna' tagline, the campaign comprises three films.
Shah Rukh Khan has been roped in as brand ambassador by Elan Group

24 Feb 2025 10:11 AM

Elan Group ropes in Shah Rukh Khan as brand ambassador

With this, the real estate brand is all set to further transcend the boundaries and redefine opulence in the ultra-luxury segment.
From left: Fernando Machado, Meghan Oretsky, Piyush Pandey, Agnello Dias, Rajdeepak Das and Karim Naceur

24 Feb 2025 9:09 AM

Good Ads Matter Awards 2025: 'Creative' jury announced (part one)

Early bird deadline for the award submission is 28 February.
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