The Indian Super League (ISL) has partnered with JSW MG Motor India for the2026-27 season.

Hero held the title sponsorship rights from the inaugural season till 2023. There was no title sponsor in the interim.

The 2026 edition of the ISL will begin on 10 October.

MG's global football journey includes its association with Liverpool FC as the club’s official global car partner and an ongoing multi-year partnership agreement with Arsenal, which MG used to create fan experiences and engage with India’s growing football community. 

Karan Yadav, CEO, Indian Super League, said, “We are delighted to welcome MG as the title sponsor of the Indian Super League at an important moment in the league’s journey. The return of a title sponsor after three seasons is a significant milestone and a strong reflection of the belief and opportunity around Indian football. As a club-led league, we are entering a new chapter with a clear ambition to build a stronger, more commercially sustainable and fan-focused ISL. MG shares our ambition to connect with a new generation of India, and together we look forward to making this partnership bigger than a brand association and using it to create greater engagement and experiences for football fans across the country.”

Vinay Raina, chief commercial officer, JSW MG Motor India, said, “At JSW MG Motor India, we have always believed in the ability of sport to bring people together, inspire young minds and create a positive impact in communities. Football has been an important part of MG’s story in India, from our association with Liverpool FC to supporting the next generation of football talent through initiatives such as our work with the Patan Girls.Our partnership with the Indian Super League is a natural progression of that journey, allowing us to take our engagement with football to a much larger national platform. We look forward to creating exciting and memorable experiences for fans and using the power of football to build a deeper connection between MG and a new generation of India.”