Sports marketing, 18 Mar 2025

CCI raids GroupM, Dentsu, and IPG over price collusion.

18 Mar 2025 4:43 PM

CCI raids GroupM, Dentsu, and IPG over price collusion

The raids were conducted against the agencies in around 10 locations in Mumbai, New Delhi, Gurugram over allegedly fixing ad rates and discounts.
The film released on 18 March.

18 Mar 2025 4:22 PM

Goibibo helps Rishabh Pant get back at Sunil Gavaskar

The ad film sees a role reversal between Gavaskar and Pant, following the former lashing out at the latter during an India-Australia match.
From left: Lana Senaoui, Vikramaditya Motwane, Hrithik Roshan, Zoya Akhtar, Lijo Jose Pellissery and Seb Edwards

18 Mar 2025 3:11 PM

Good Ads Matter Awards 2025: First set of directors jury revealed

Entries in phase one close on 31 March.
AirAsia's 'The Great Indian Fufaji' campaign.

18 Mar 2025 3:07 PM

AirAsia’s smooth service leaves the fussiest flyer with no fuss

Conceptualised by ^ a t o m Network, the campaign consists of six ad films.
Through the unique product line, the brand aims to connect with millions of cricket fans across the country, offering them a perfect blend of technology and team spirit.

18 Mar 2025 2:10 PM

Rapoo India partners with Mumbai Indians

As an official licensee, the brand will partner with the team for two years and introduce an exclusive line of six customised products.
CleverTap’s MarTech solutions, product experience platform and VoIP-based engagement capabilities will be integrated with Deloitte’s digital strategy expertise.

18 Mar 2025 1:55 PM

Deloitte partners with CleverTap

Aims to enhance customer interactions with AI-driven analytics, real-time insights and omnichannel engagement through this alliance.
From left: Shray Chawla, Akshit VS and Angira Lahiri

18 Mar 2025 1:27 PM

MagicCircle Communications launches Restless

The new content division will be led by Shray Chawla, Akshit VS and Angira Lahiri.
HiveMinds and Samsonite

18 Mar 2025 1:15 PM

Samsonite India selects HiveMinds for its e-commerce marketing and retail management duties

The account was won following a multi-agency pitch. 
Athrey is also the founder of Mavens 360 and co-founder of Tap In Tribe.

18 Mar 2025 11:23 AM

Preetha Athrey joins The Trade Desk

Her last full-time stint was with X, where she was director, global business marketing, Asia Pacific.
Zarrar Don 

18 Mar 2025 11:06 AM

Moneycontrol appoints Zarrar Don 

He moves from News18 Studios, where he was chief revenue officer - business news.

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