Omnicom Media Group (OMG) agency OMD has elevated Ellen Griffin to president, global chief operating officer, a new role created to drive the development and adoption of customised, future-ready operating models across the agency’s global client base.

She will report to George Manas, CEO, OMD Worldwide. 

Griffin was previously serving as the global chief client solutions officer. She joined the organisation in 2018 as global innovation director and has held different roles over the span of seven years. 

Manas said, “Earlier this year, OMD made a bold new promise: We create what’s next. With this new role, we’re delivering on that promise by building solutions that tap into Omnicom’s full advantage across media, data, CRM, commerce, content, and creativity. Ellen brings the vision and operational leadership to help our clients win in an increasingly complex and challenging
business environment."

Griffin said, “In a time of accelerated disruption, even the most seasoned marketers are challenged to keep pace. This role is about accelerating and scaling transformation—ensuring OMD delivers the expertise, tools, and operating models that give our clients a competitive edge today and resilience for tomorrow.”