Advertising, 25 Jun 2025

On Monday, 23 June, Britannia made waves with a bold front-page print ad inviting Parle Monaco to “share shelf space” this Pride Month.

25 Jun 2025 5:44 PM

Parle bites back in support of Britannia’s pride advocacy callout

The brand put up a post on Instagram stating that it's happy to help the competitor in the cause.
Two years ago, Publicis Groupe India developed an enabling support culture for its people who are battling critical illnesses including cancer.

25 Jun 2025 11:20 AM

Publicis Groupe India launches screening time off to support preventive cancer care 

Partners with Datar Cancer Genetics to bring cancer screening to employees and their families.
Vivek Anchalia (left) and Harshada Menon

25 Jun 2025 10:56 AM

How much AI is too much?

From scripting to complete visuals, we increasingly see ad films now being produced entirely using AI. We weigh in on the delicate balance.

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The February issue of Manifest

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February issue of Manifest is now out
Prashant Godbole

05 Feb 2026 11:21 PM

D&AD Awards 2026: 11 Indians on the jury
Each bottle comes in a hand-filled, individually engraved and gold-lettered decanter, paired with a handmade wooden box and a personally signed letter from Singh. 

05 Feb 2026 4:45 PM

ABD Maestro and Ranveer Singh celebrate 34 years of craft with The Collective
The feature is designed to retain a content creator's original emotion and energy in dubbed videos.

05 Feb 2026 2:57 PM

YouTube expands auto-dubbing tool to make global content feel local

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When brands seem ‘sorry but not sorry'
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Hungry for more: Over a decade of letting the work speak
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