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The account was won following a multi-agency pitch

25 Jun 2024 11:09 AM

Dentsu Creative Webchutney bags Godrej Professional's digital mandate

Aims to make Godrej Professional's a preferred choice of brands in salons.

25 Jun 2024 10:23 AM

Ruchi's blog: Cancaning at Cannes!

The founder and CCO, HumanSense, is rooting for her resident country (Sri Lanka) to win its first Gold.

Absence of LGBTQ+ voices in leadership isn’t just a numerical gap but a loss of authentic perspectives

25 Jun 2024 10:06 AM

Navigating LGBTQ+ representation in advertising's senior ranks

During Pride Month, we uncovered how limited DE&I policies and unreported data on closeted queer employees hinder career growth.

Nodwin Gaming, Max Level and SuperGaming

24 Jun 2024 3:34 PM

Nodwin Gaming and SuperGaming appoints Max Level for PR

The agency aims to establish deeper engagement and accelerate brand growth.

Image by Lukas from Pexels

24 Jun 2024 3:02 PM

India’s advertising revenue to grow at 11.8% in 2024: Magna Global Advertising

India projected to move into top 10 markets in 2025. However, print, radio and cinema still lag at 2019 levels.

Salt Worldwide and Poonjiaji Spices

24 Jun 2024 1:14 PM

M.M Poonjiaji Spices assigns its social media mandate to Salt Worldwide

The account was won post a multi-agency pitch.

Dalbir Singh's daily blog from Cannes

24 Jun 2024 11:21 AM

Cannes Lions 2024: Producer's Diary by Dalbir Singh (day five)

The founder of Kiss Films concludes his daily blog for Manifest.

24 Jun 2024 9:28 AM

Raahil's blog: Let's get brave!

The author reflects on the last couple of days of the Cannes Lions International Festival of Creativity.

Gaston Bigio (left) and Anselmo Ramos

22 Jun 2024 3:48 AM

Cannes Lions 2024: Gut's co-founders on the importance of 'bravery'

Anselmo Ramos and Gaston Bigio discussed how the agency went about winning 'agency of the year' at Cannes last year.

From top left clockwise: McCann's 'Dabba Savings Account', Tgthr's 'Loocator', Leo Burnett's 'Drops of Joy' and 'Project Farm Equal' campaigns

21 Jun 2024 6:08 PM

Cannes Lions 2024: India's Lions run ends at 18

Leo Burnett (two), Tgthr and McCann win metals on the final day of the festival.

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Dalbir Singh continues his diary for Manifest.

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Adyasha Roy Tomar

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The tag does not lecture or warn. It simply exists in a space that is already private.

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When a garment label becomes a behavioural health intervention

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Godrej Industries' new identity resembles that of an independent Australian agency