Kiran Khalap

26 Jun 2024 10:47 AM

Kiran's blog: Pseudomature market? How is that a problem?

The author decodes 'pseudomature' markets, a term which he coined and highlights the illusion of competition.

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Even with 93 percent of respondents watching videos daily for more than two hours on mobile phones, the ads they see barely register.

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'Learning will happen faster than any training programs if AI is given to the users'

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Cannes Lions' 'See It Be It' India to be hosted on 14 November in association with Snowball Studios

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‘The best school of advertising I could have asked for was working under Piyush Pandey'