Campaigns

AJIO Mother's Day campaign

05 May 2026 11:51 AM

Ajio and Shefali Shah call out lazy gifting on Mother's Day

The campaign urges shoppers to ‘Gift Better' and move beyond predictable, uninspired presents for their moms.
Myntra's 'Beauty Made Personal' campaign

04 May 2026 11:45 AM

Alia Bhatt and Myntra come together to resolve consumers' beauty dilemmas

The campaign comprises a series of three films.
SPNI promo film for 10 Cricket Series

30 Apr 2026 11:40 AM

SPNI becomes the ultimate destination for every cricket lover

Rolls out a promo film announcing the broadcast of 10 India Cricket Series.
Flipkart's Sasa Lele 2.0's second edition campaign.

29 Apr 2026 10:26 AM

Flipkart's 'Sasa Lele 2.0' doubles down on chaos, culture, and cart-filling deals

The campaign conceptualised by Kinnect comprises an ad film.
Fevicol's 'Kursi Pe Nazar' film

29 Apr 2026 10:21 AM

Fevicol brings alive Piyush Pandey's last script

Conceptualised by Ogilvy, the film reveals how everyone is eyeing someone else's chair.
Project Nanhi Kali's 'Power of One' campaign.

28 Apr 2026 11:18 AM

Project Nanhi Kali zooms in on 'one' to show the scale of real change

Conceptualised by Ogilvy, the campaign comprises an ad film for K.C. Mahindra Education Trust and the Naandi Foundation's initiative.
O Boticário's 'Departures' campaign

24 Apr 2026 11:57 AM

O Boticário reframes Mother's Day with a quiet reflection on letting go

Conceptualised by Brazilian agency AlmapBBDO, the campaign 'Departures' turns the ‘empty nest' into a continuum of beginnings.
Spotify Premium's campaign for its AI offerings.

23 Apr 2026 6:05 PM

Spotify Premium turns a reluctant dog dad's story into a paw-some playlist

The campaign comprises an ad film and is part of their ongoing campaign to highlight their AI offerings.
Dinshaw's 'Dildaar Dinshaw's', campaign

22 Apr 2026 11:26 AM

Dinshaw's gives a 'dildaar' twist to the last bite of the ice-cream cone

Conceptualised by The Womb, the campaign features former Indian cricketer Vinod Kambli.
Pepsi campaign

21 Apr 2026 10:30 AM

Pepsi rewrites the rules of football with its fans

The campaign features David Beckham, Mohamed Salah, Vini Jr., Lauren James, Alexia Putellas, Florian Wirtz and Gordon Ramsay.
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Latest Stories

Ashish Mishra

23 Sep 2026 9:37 AM

Opinion: The new skincare consumer - why people are looking beyond pretty packaging and viral trends
From left: Raissa Gerona (Revolve Group), Donatella Versace and Mike Karanikolas (Revolve Group).

22 Sep 2026 4:11 PM

Donatella Versace to launch new brand through a JV with Revolve
The agreement follows Capri Sports' launch of Nova Sports, a grassroots-to-elite football initiative aimed at increasing access to football for girls across India.

22 Sep 2026 2:56 PM

Capri Sports secures 15-year commercial rights partnership for IWL and IWL 2
Flipkart's 'Board the Bus to BBD Bagh' campaign.

22 Sep 2026 2:23 PM

Flipkart takes Kolkata's BBD Bagh route for Big Billion Days

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