Campaigns

Uber Bike's musical campaign

20 Apr 2026 11:40 AM

Uber Bike flaunts its ‘pachisi' to beat traffic blues

Conceptualised by Talented, the campaign spotlights INR 25 rides through two rap musical films featuring artists Divine and Roll Rida.
Pee Safe's #BeInYourComfortZone campaign featuring Smriti Mandhana

17 Apr 2026 11:54 AM

Pee Safe and Smriti Mandhana take a dig at ‘picture-perfect' period campaigns

The campaign, #BeInYourComfortZone, captures how sanitary napkin ads often normalise and invalidate period discomfort.
Spotify Premium's new campaign for its AI DJ and Lossless Audio offerings.

16 Apr 2026 1:07 PM

Spotify tunes into the perfect vibe, through every high and low

The campaign comprises two ad films. 
Kingfisher Packaged Drinking Water's 'Good Times Start with a ‘Yes' campaign.

15 Apr 2026 5:08 PM

Kingfisher stages a three-sport face-off with RCB, Soorma Hockey Club and PV Sindhu

The campaign consists of an ad film.
Nespresso's 'Explore Vertuo World' campaign.

15 Apr 2026 12:42 AM

Nespresso brews new worlds for Dua Lipa to explore

Conceptualised by Leo Constellation, the campaign features an ad film spotlighting its Vertuo 26 Hero coffee machine.
OpenAI's 'Everyday Superheroes' campaign

14 Apr 2026 3:22 PM

OpenAI turns everyday folks into ‘superheroes', with a little help from ChatGPT

The campaign reframes AI not as a futuristic tool, but as an accessible, problem-solving companion for the here and now.
Havells' 'Bano Achhe Fan' campaign

14 Apr 2026 10:15 AM

Anurag Kashyap, Varun Dhawan and Yuzvendra Chahal team up with Havells to show what a real 'fan' is

Conceptualised by TBWA Lintas, the campaign comprises a series of films. 
Casio's ‘Making moments that matter' campaign

13 Apr 2026 11:34 AM

Casio takes one back to the moments that matter

The campaign centres around the newly launched LTP-SN6.
Sprite's ‘Mint Lagaa' campaign.

10 Apr 2026 10:41 AM

Sprite and Sunil Grover show how to beat the heat this summer

The campaign, comprising a film, introduces the brand's new Lemon Mint flavour.
Coca-Cola's 'Uncanned Emotions' campaign

09 Apr 2026 11:36 AM

From every cheer to heartbreak, Coca-Cola 'uncans' true emotions of football fans

Narrated by football commentator Peter Drury, the campaign adopts the style of a live match broadcast.
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