Digital, 07 Aug 2025

Snapchat's 'Attention Advantage' report.

07 Aug 2025 10:35 AM

Gen Z gives 34% less attention to digital ads than millennials: Snapchat study

The WPP Media and Lumen research for Snapchat finds attention, not exposure, is the key driver of brand impact.
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The offering is aimed at both Sun NXT's existing family audience and younger digital viewers.

21 Aug 2026 3:17 PM

Sun TV Network takes micro-dramas to TV with Sun NXT Shorts
iQOO's 'Your Everyday Now Smarter With AI'

21 Aug 2026 2:51 PM

iQOO helps an intern navigate first-day confusion with AI
Akshay Kumar (left) and Harish Kohli

21 Aug 2026 1:23 PM

Acer signs Akshay Kumar as its brand ambassador
Flipkart and Netflix's Entertainment Ka Pardah campaign

21 Aug 2026 11:14 AM

Netflix and Flipkart transform a window into ‘Entertainment Ka Pardah'

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AAAI Lifetime Achievement Award: Industry body gets professional institution to audit process 
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Cannes Lions 2026: India opens Lions account 

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