Marketing, 3rd Dec 2024, News & Stories from India | Manifest

Marketing, 03 Dec 2024

03 Dec 2024 11:43 AM

We possibly are the only paint brand that looks at emotional branding: Amit Syngle

We caught up with Asian Paints' CEO, for a chat on how celebrity partnerships add intrigue and drive salience for the legacy paint brand.

Manifest's December issue

03 Dec 2024 10:49 AM

December issue of Manifest is out now

The lead feature for the issue are the five big developments across advertising, media and marketing in 2024.

Latest Stories

25 Jun 2026 3:54 PM

Ishaan Arya joins OS Studios

Parvin Dabas and Preeti Jhangiani

25 Jun 2026 3:37 PM

Cannes Lions 2026: 'Leave the heels behind' - Preeti Jhangiani

The refreshed identity features an updated stag emblem, typography and family crest inspired by its history.

25 Jun 2026 2:31 PM

Glenfiddich unveils new visual identity in India, drawing on brand archives

25 Jun 2026 2:09 PM

Metro Brands appoints Manoj Juneja

Most Read

The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account

From left: Pedro Pina, Rick Pineda, Christian Racioppi, Daniel Sturridge and Ben James

22 Jun 2026 5:14 PM

Cannes Lions 2026: The power is moving away from the broadcasters - Daniel Sturridge

Day one of the festival

22 Jun 2026 5:00 PM

Cannes Lions 2026: Updates from day one

The big winners from the evening

30 May 2026 1:25 PM

Good Ads Matter Awards 2026: Winners