Bank of India  has awarded its communications mandate to Concept Public Relations (CPR) with immediate effect.

The account was won post a multi-agency pitch and will be handled by Concept PR's Mumbai office. 

The mandate will focus on strengthening the bank’s communications strategy, enhancing stakeholder engagement, and shaping a consistent, impactful narrative across platforms. 
 
CPR will be authorised to facilitate any live or virtual interactions, press announcements, authored articles, and other communications related to the banking sector in general and the bank, in particular.