Marketing, 09 Sep 2025

Mukesh Ghuraiya

09 Sep 2025 2:40 PM

Antara Senior Care appoints Mukesh Ghuraiya

Ghuraiya will drive end-to-end marketing across all lines of business at the senior ecosystem and Max India.
Sai Karthik (left) and Ramesh Narayan

09 Sep 2025 10:33 AM

Should festive advertising stand for selling or celebrating?

We unpack if brands should still invest in cultural relevance and brand love, or pivot to sales-driven narratives for instant results.

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