Marketing, 15 Dec 2025

Prerna Kapur

15 Dec 2025 5:38 PM

Noise appoints Prerna Kapur

She moves from Cars24, where she was head - brand marketing.
Soumya Menon

15 Dec 2025 11:22 AM

Opinion: Why BFSI brands need a multi-layered content strategy in 2026 

The author states that BFSI brands will win in 2026 only if they treat content as a trust engine guiding customers at every stage.
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Latest Stories

redBus' 'Freedom Bottle' campaign.

13 Aug 2026 2:40 PM

redBus turns a bottle of water into a symbol of freedom for women travellers
Sony Liv's 'Har Screen Par Cricket, Sony Ke Saath' campaign

13 Aug 2026 2:03 PM

Sunil Grover declares war on workplace cricket viewing, but Sony Liv knows fans will find a screen
The Brand Footprint India 2026 report by Worldpanel by Numerator ranks 427 FMCG brands across sectors.

13 Aug 2026 12:11 PM

Parle retains India's most chosen in-home FMCG crown for 14th year; Britannia leads OOH: Kantar
Krithi Shetty

13 Aug 2026 11:47 AM

Indriya appoints Krithi Shetty as brand ambassador for southern markets

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Arun Srinivas

31 Jul 2026 8:05 PM

Updated: Meta responds to FIR against India head Arun Srinivas
FIFA has claimed that if its member associations don't agree with the plan, FFE will not move forward

31 Jul 2026 10:35 AM

FIFA responds to FFE backlash, blames media reports for disrupting consultation
The AAAI sent a strong reaction to industry report

29 Jul 2026 1:27 PM

AAAI Lifetime Achievement Award: Industry body gets professional institution to audit process 
The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 

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