Noise has announced the appointment of Prerna Kapur as associate director – marketing.

Kapur will lead brand partnerships, public relations and community for the brand.

Furthermore, she will focus on strengthening the brand’s external narrative, building meaningful collaborations with brands and creators, and nurturing a strong community across platforms, while working closely with internal teams and ecosystem partners.

Kapur moves from Cars24, where she was head of brand marketing. 

Kapur said, “Joining Noise marks an exciting new chapter for me. As I step into the world of smart wearables and audio, I am looking forward to learning, building and creating thoughtful partnerships that strengthen the brand and its community.”

In a career spanning over 14 years, she has also worked with Zomato and Taj Hotels, among others.