FTA Global, a new-age marketing company, has announced the expansion of its leadership team with the appointment of Yatin Bhasin as vice president – sales and marketing.

At FTA Global, he will be responsible for accelerating revenue growth, deepening market penetration, forging strategic alliances, and expanding the company's business development initiatives.

Bhasin moves from NP Digital, where he was associate vice president - sales strategy and business alliance.

Senthil Kumar Hariram, founder and managing director, FTA Global, said, "Bringing in senior leaders like Yatin and Tasneem signals our strong commitment to building a future-ready organisation. Their combined experience and passion for innovation will be invaluable as we scale our offerings and footprint. Our early successes reflect the strength of our vision, and we’re poised for even greater achievements ahead.”

Bhasin added, "The opportunity to shape FTA Global’s go-to-market strategy and contribute to a high-growth environment with such a dynamic vision is incredibly exciting. I look forward to working with the team to drive strategic partnerships and measurable business impact."

In a career spanning over 14 years, he has also worked with Denave and Digital Web Solutions, among others.

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