Shubhranshu Singh is stepping down from his role as chief marketing officer, Tata Motors Commercial Vehicles.
He confirmed the move to Manifest.
He said, "Manifest appreciates that brand building is a strategic lever to lift a business to attain its highest objectives. The CMO was once the custodian of brand voice. Today, he is ,first, the architect of brand value. That means driving culture, commerce, and conscience all at once. I have had a fantastic four years in Tata Motors commercial vehicles. We have done wonderful work as a team. Now is the time to move on to newer challenges."
Singh joined the organisation in 2021 from Royal Enfield where he was global head - marketing.
In a career spanning over two decades, Singh has worked with Unilever, Diageo, and Visa, among others.