Media , 02 Jun 2024

Neelesh Mishra

02 Jun 2024 4:52 PM

Goafest 2024: Biggest concern in communication is not understanding one’s audience – Neelesh Mishra

The maverick storyteller delved into ways to enhance storytelling as a powerful tool in marketing.
Left to right: Anuradha Sengupta, founder, @anuradhasays; Shashank Srivastava - member executive committee, Maruti Suzuki; Sunil Kataria - CEO, Raymond Lifestyle (India & International)

02 Jun 2024 4:10 PM

Goafest 2024: ‘Agility is very important when it comes to digital marketing’

Shashank Srivastava and Sunil Kataria deep dive into the shifting dynamics and expectations in a rapidly evolving digital landscape.
From left: Dheeraj Sinha, Jitender Dabas, Anusha Shetty and Babita Baruah

02 Jun 2024 10:50 AM

Goafest 2024: ‘Create work environments in agencies where no one feels marginalised or overwhelmed’

Anusha Shety, Babita Baruah and Jitender Dabas highlighted the industry's need to adapt to the evolving preferences of younger generations.
From left: Sam Balsara, Pawan Bansal, Darshana Shah, Noomi Mehta and Jahan Mehta

02 Jun 2024 10:41 AM

Goafest 2024: 'Ghatkopar incident has shaken the whole outdoor ecosystem'

Darshana Shah, Jahan Mehta, Noomi Mehta and Pawan Bansal discussed how OOH as a medium has evolved and the challenges present in the space.
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