Zee Entertainment has announced the appointment of Rohit Suri as chief human resources officer.

Effective 12 May, 2025, Suri will be based in Mumbai and will report to Punit Goenka, chief executive officer, Zee Entertainment.

He moves from Netflix where he was head of talent.

Goenka said, “Human Capital remains the cornerstone of our success at Zee as we progress to achieve our targeted goals for a robust future. I am glad to welcome Rohit, who joins us at a pertinent juncture, as we aim to strengthen the HR operations, people strategy and overall organisational culture to build a future-ready workplace. With his strong expertise and understanding in talent development and cultural integration especially within the media & entertainment sector, we look forward to fostering an environment of higher innovation and collaboration in the company."

Suri said, "I am pleased to join Zee at a pivotal time as it marches forward with clear, strategic goals to define the future of the media & entertainment industry. Across the sector, Zee has always been recognised for nurturing an entrepreneurial culture and building leaders for tomorrow. I am excited to drive this momentum forward and cultivate more performance-oriented environment that contributes meaningfully to the overall strategic growth plans of the company."

In a career spanning over two decades, Suri has worked with dentsu, GroupM, and People Interactive, among others.