Media , 26 May 2025

From left: Kanika Anand, Rashmi Sehgal, Ajay Mehta and Yash Chopra

26 May 2025 9:05 AM

Goafest 2025: 'Use long-form content pieces for brand building'

A panel unpacked why the attention economy calls for immersive, measurable, and platform-first brand narratives.

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Here's what Dalbir Singh is doing this week.

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Producer's Diary by Dalbir Singh
DDB Mudra Group entries.

30 May 2025 9:48 AM

Cannes Lions 2025 Contenders: DDB Mudra Group
Ranjeev Vij (left) and Ruchi Kohli

29 May 2025 9:24 PM

Hakuhodo India announces change in leadership
Airtel's ‘The Safe Network’ campaign.

29 May 2025 4:56 PM

Airtel’s AI tightens the net on scams

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7UP® and Spotify bring science and sound together with the ‘7UP® SpiceIt Playlist’

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