Media , 27 Apr 2026

Shipra Srivastava

27 Apr 2026 5:04 PM

Shipra Srivastava gets a new role at Spotify

From November 2025 to April 2026, she served as interim head-marketing, after Neha Ahuja relocated to Singapore.
22feet will shape Jack Daniel's route-to-relevance in India through culturally attuned communication, content and design across touchpoints.

27 Apr 2026 3:45 PM

Jack Daniel's assigns its integrated creative duties to 22feet

The account was won following a multi-agency pitch.
Instamart and GoZero's print campaign

27 Apr 2026 11:54 AM

Instamart and GoZero turn the light on for morning cravings

Conceptualised by Havas Media India, the full-page print campaign was rolled out in Hindustan Times.
The Hindu's digital campaign

27 Apr 2026 11:39 AM

The Hindu marks its change of address with a powerful message

The digital campaign uses a routine announcement to subtly reinforce the publication's 147-year legacy of integrity.
Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?

In a battle between authenticity and over-commercialisation, is creator-brand collaboration approaching a tipping point? We find out.
Akshay Kumar

27 Apr 2026 11:02 AM

Crystal Crop Protection signs Akshay Kumar as brand ambassador

Rolls out its first national campaign, 'Desh Ka Kisan, Desh Ka Asli Hero', featuring Kumar to highlight the association.
Samir Nagpal

27 Apr 2026 10:51 AM

ShareChat elevates Samir Nagpal

Was previously serving as national head - brand studio.

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Anurag Iyer

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Creator18 appoints Anurag Iyer
Gurbaksh Singh

07 May 2026 10:42 AM

'Need to have outstanding solutions for challenging problems'
Spotify and FC Barcelona's, 'The Dream Begins' campaign.

07 May 2026 10:40 AM

Spotify brings Olivia Rodrigo to the pitch ahead of El Clasico for FC Barcelona
(L-R): Nupur Sanon, Guntas Basin, and Lisa Misra for Forvermark

07 May 2026 10:29 AM

Forevermark Diamond Jewellery celebrates the beauty of becoming

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Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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