Pr, 18 Jul 2025

The viral moment from the Coldplay concert in Boston

18 Jul 2025 12:11 PM

Opinion: Kissed by the algorithm, marred by the virality

The author discusses how brands should navigate moments like the one involving Astronomer's CEO at the Coldplay concert.

Latest Stories

Dalbir Singh continues his diary for Manifest.

13 Feb 2026 11:11 AM

Producer's Diary by Dalbir Singh
Adarsh Atal

13 Feb 2026 10:37 AM

Rapid Fire with Adarsh Atal
‘Green Is the New Lie' report by the HOOOP Collective analyses greenwashing trends

13 Feb 2026 10:36 AM

Report flags Indian brands' sustainability claims; 35% rely on internal checks or no verification
The revised timeline is part of amendments to the Information Technology Rules, 2021, according to official notifications.

12 Feb 2026 2:24 PM

Indian government tightens IT rules, slashes down social media takedown time

Most Read

Amith Prabhu (left) and Jaideep Shergill

12 Jan 2026 9:03 AM

When brands seem ‘sorry but not sorry'
Adyasha Roy Tomar

09 Jan 2026 10:20 AM

Adyasha's blog: 2025, WTF?
From left: Vijay Sawant, Dharam Valia and Mahesh Gharat

08 Jan 2026 10:51 AM

Hungry for more: Over a decade of letting the work speak
ChatGPT's health

08 Jan 2026 10:35 AM

OpenAI launches ChatGPT Health

Subscribe

* indicates required