Sports marketing, 04 Mar 2025

Furthermore, the D1 retention of users acquired through the CTV campaign was 20% higher, and the D7 retention was 37% higher compared to the mobile app campaign.

04 Mar 2025 3:44 PM

Krafton partners with Moloco to run CTV ads for CookieRun India on LG Channels

Reached out to new users who were previously difficult to target through app campaigns, while also achieving high retention.

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