The Prime Volleyball League (PVL) is set to return for its fourth edition in October this year.
For this league it has appointed Sony Sports Network as the official broadcast partner across India for the fourth consecutive year.
The 2025 season will be broadcast live on Sony Sports Network channels in the Indian subcontinent region and shall be streamed globally on the PVL’s official channel on YouTube.
As part of the programming on the channel, PVL will offer a comprehensive viewing experience, including live streams of all matches, match highlights, recaps, behind-the-scenes footage and various other content IPs.
This multi-format content strategy including live content will help create new forms of expression and fan engagement, accessible to anyone, anywhere, especially in the living room.
Rajesh Kaul, chief revenue officer - distribution and international business and head - sports business, Sony Pictures Networks India, said, “We are pleased to continue our partnership with the Prime Volleyball League. We are committed to the growth of homegrown leagues and our association with PVL is a testament to that. We are looking forward to a dynamic season this year with some of the brightest Volleyball stars taking the centre stage."
Tuhin Mishra, co-founder and MD, Baseline Ventures, added, “This is a big moment for Indian volleyball. Sony Sports Network returning for a fourth straight season validates the league’s growing impact. And we’re excited to use our presence on YouTube as a game-changing step toward taking PVL to a truly global and younger audience. These partnerships will significantly expand the reach of PVL and bring our exciting brand of volleyball to a wider audience. With the player auction in Calicut and the season starting on October 2nd, we are gearing up for our biggest and most exciting season yet.”