Sports marketing, 18 Feb 2025

From left: Shakun Batra, Rekha Nigam, Prasoon Pandey, Sonal Dabral, Gauri Shinde and Ajay Gahlaut

18 Feb 2025 3:24 PM

Good Ads Matter Awards 2025: Jury for 'Writing for Advertising' category revealed

Early bird deadline for the award submission is 28 February.
Bingo! Mad Angles' 'Mad About Triangles' campaign.

18 Feb 2025 3:10 PM

Raghu Ram brings his rage to Bingo! Mad Angles, declares war on anything, not a triangle

The brand appoints Ram as its 'chief triangle officer'.
Will also scrutinise real-money gaming (RMG) advertisements that potentially violate ASCI’s advertising code.

18 Feb 2025 1:32 PM

ASCI and the online gaming industry unite to protect consumers against offshore betting ads

Signed an MoU with three gaming federations to tackle these challenges.
Experience Commerce X Invecto logos

18 Feb 2025 1:24 PM

Invecto Technologies appoints Experience Commerce for social media

Through this collaboration, the agency aims to elevate Invecto’s digital presence, brand recognition, and industry leadership.
TAM AdEx Digital Advertising Trends for 2024

18 Feb 2025 11:22 AM

Amazon Online top advertiser on digital in 2024: TAM report

Twitter.com led digital platforms with a 33% share, followed by YouTube with a 28% share, even as digital ad impressions rose 7% last year.
Cannes Lions 2025 will be held between 16-20 June.

18 Feb 2025 11:11 AM

Cannes Lions 2025: TOI opens entries for Young Lions

Two teams will be sent courtesy TOI to the festival in June.
Agency heads met virtually on 17 February to discuss these changes.

18 Feb 2025 10:25 AM

AAAI looks to implement pitch fees, recommends a standard rate card for agencies to follow

Agency heads left concerned about who will end up monitoring and keeping track of the suggestions made by AAAI.
From left: Gaurav Bahirvani, Neha Barjatya, Virat Khullar, Yannick Colaco, Preeti Jhangiani and Shubhranshu Singh

18 Feb 2025 10:00 AM

Manifest Play: Second set of jury members revealed

The entries are currently open with an early bird discount for those participating before 20 February.
This decision, which took effect on 13 February 2025, follows high-level discussions between US President Donald Trump and Indian Prime Minister Narendra Modi.

18 Feb 2025 12:05 AM

Whiskey import tariff slashed from 150% to 50%

Brands like Jack Daniel's, Jim Beam, Woodford Reserve, Maker's Mark, Gentleman Jack, and Old Forester stand to benefit from this.

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Tata Play's ‘Samajhdar Bano, Tata Play Lagao,' campaign

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Tata Play brings on a donkey and an owl to show the way to smarter viewing
The association with Monkeyway allows Firestarter to offer Indian clients, international brand technologies, starting with  3D real time streaming.

16 Oct 2025 10:29 AM

Rayomand J Patell launches Firestarter
Harshil Karia (left) and Nisha Singhania

16 Oct 2025 10:07 AM

Rage-bait advertising sells, but at what cost?
HDFC Securities' Invest Rights' 'Ye hai invest karne ka ek tareeka, aur ye hai InvestRight' campaign.

15 Oct 2025 2:32 PM

HDFC Securities' InvestRight shows how smarter tech makes investing effortless

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